Russia, a nation of 143 million inhabitants, has 24 million Internet users. Growth in terms of both Internet users and Internet advertising spending (+32% 2006) is expected to be strong in coming yearsaccording to Forrester Research and e-Marketer respectively.

 

TradeDoubler sees a strong opportunity to broaden the business development for its existing European customers. At the same time, Russian companies are provided with access to TradeDoubler's extensive European network.

 

TradeDoubler's client Unibet will start using TradeDoubler's services in conjunction with the launch. Christophe Dhaisne, Chief Internet Marketing Officer at Unibet states:

 

"Unibet has recently launched a Russian version since we are convinced that Russia can become one of our strategic markets. We are pleased to see Trade Doubler launching activities in Russia and are convinced we will be able to build an affiliate program as powerful as in other European countries".

 

The launch in Russia is not expected to have any significant effect on TradeDoubler's profit for the full year 2006.

 

 

TradeDoubler AB

For further information, please contact

Jacob de Geer, Business Development Director

+ 46 8 40 50 80