Bond It shows further commitment to stockist support

Bond It, one of the UK’s fastest growing manufacturers of building chemicals, is showing further evidence of a commitment to the highest levels of stockist support.

In order to help customers such as builder’s merchants and DIY retailers maximise sales of its products, which include sealants, adhesives, grouts and waterproofing compounds, the business has recently launched a new and comprehensive range of point-of-sale materials.

Kirstie Cooper, marketing manager at Bond It, explains: “As a business, Bond It is committed to offering stockists nothing short of the complete package. We feel it’s only natural that having gone to great lengths to manufacture high quality, high performance building chemicals, we then complement that with equally high levels of service and support.”

The new range of point-of-sale materials available from Bond It includes aisle flags, window stickers, shelf strips, unit headers, cartridge trays and strips, as well as freestanding units for products such as the manufacturer’s Mega Foam expanding foam.

Most notably, the business has also launched an innovative FSDU (freestanding display unit) which allows stockists to enjoy maximum impact and product holding in the minimal amount of space.

This new FSDU has a unique double sided design which enables two of Bond It’s bestselling products to be merchandised at the same time.

One side is dedicated to GB Pro (a highly regarded hybrid sealant and super-strength adhesive) and the other to The Gist – an immensely versatile silicone capable of bonding to concrete, marble, granite, metal, glass, mirrors, PVCu and even porous, natural stone.

Kirstie Cooper adds: “Bond It values its stockists and has always recognised their important role in our continued success.

“It’s for those reasons that we already work hard to offer them access to an exceptional product portfolio, good stock availability, reliable delivery and the benefit of field-based area sales managers able to assist with everything from product selection to technical advice. We are now building on that with the introduction of our new and extensive range of POS materials.”

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Images:   Bond It GB Pro Gist stand 1 side.jpg
                Bond It GB Pro Gist stand 2 side.jpg

Caption: A show of support. As part of its commitment to supporting stockists, Bond It has launched a new and comprehensive range of POS materials.

For more information on this story, contact Wayne Mohammed at wayne@twopointzero.uk.com

Notes to editors:

* With its head offices and production facilities located in West Yorkshire, Bond It is a leading manufacturer of sealants, adhesives, building chemicals, waterproofing products, roofing compounds, polyurethanes, adhesive tapes and ceramic tile adhesives.

* Operating to ISO 9001 quality standards, the business supplies an extensive range of technically advanced, high quality products to builders’ merchants, DIY outlets, retailers and specifiers across the UK, Europe, the Middle East and Africa.

* To help customers stay abreast of changing marketing conditions and demands, Bond It has a strong commitment to product development and continues to invest heavily into R&D whilst simultaneously drawing on many decades of technical experience and expertise.

* The established Bond It brand was acquired by Seal It Services Ltd in 2002.

* More information on Bond It and its range can be found at www.bond-it.co.uk

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