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Meet the megatrend demands of healthy ageing and sugar reduction – Come and see how Valio’s pioneering dairy ingredients and solutions can improve business

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Experience Valio at Food Ingredients Europe from 3 to 5 December at stand #6F90

Wellness is an ongoing megatrend in food. Consumers in all age groups are looking for better-for-you food products that support their personal dietary needs and choices. Senior citizens want to age healthily, and chocolate lovers want to eat their chocolate with a better conscience. Valio has the value-adding ingredients and expertise to help food manufacturers meet these needs, whether they are looking to reduce sugar or add cognitive benefits in their food products.

Develop desirable food products for healthy ageing – phospholipids in dairy fat show promise for brain health

 “Some of the major concerns among the ageing population are losing mobility and memory, and as a result, their independence. Thus, ageing adults are willing to invest in innovations that help them maintain their physical activity and cognitive functions”, says Minja Miettinen, Senior Research Manager at Valio.

Valio Eila™ NUTRI F+ lactose free formulated milk protein powder fulfils the key nutritional needs of the elderly. It contains phospholipids that have been associated with improved memory and cognition in several scientific studies.

”In ageing adults, numerous clinical trials have shown phospholipid supplementation to restore and maintain cognitive functions, such as memory, learning, concentration, reasoning, language skills and problem solving,” Miettinen says.

Valio Eila™ NUTRI F+ lactose free formulated milk protein powder gives a full taste and texture, helping Valio’s customers to formulate their products to the taste of older adults. It works in several applications, such as milk powders, special nutrition drinks, dairy drinks, nutritious food and dietary products.

30% sugar reduction in chocolate with natural ingredients – no artificial sweeteners required

Sugar is increasingly overtaking fat and salt as a primary consumer concern. Consumers are constantly looking for ways to reduce their sugar intake, also with products like chocolate.

“In their search for healthier options, consumers are not willing to compromise on taste or texture. They also want their products to be clean label, meaning that artificial sweeteners are not a desired option for sugar reduction in chocolate. With Valio’s innovative ingredients, you can reduce sugar naturally without E codes,” says Valio’s Sales Manager Niina Gerritsen.

Valio has developed a solution for naturally reducing sugar while giving chocolate that great taste and texture. The amount of total sugar in the chocolate can be reduced by replacing regular milk powder with Valio Eila® PRO skimmed milk powder.

“Protein gives ‘30% less sugar’ chocolate a natural rich taste and smooth, creamy texture, so there will be no sacrifices to important product properties,” continues Niina Gerritsen. 

“Valio has also developed a calculation model to help chocolate manufacturers estimate the cost effects, profit, and end product price when turning regular chocolate into ’30% less sugar’ chocolate.” – Niina Gerritsen, Sales Manager, Valio

For further information visit:

 Interview and call requests through Valio Mediadesk mediadesk@valio.fi

VALIO FROM FINLAND – THE WORLD’S MOST INNOVATIVE DAIRY AND FOOD COMPANY

Valio, offering the taste of Nordic nature since 1905, is a brand leader and the biggest dairy business in Finland and a major player in the international dairy ingredients market. The company is owned by dairy cooperatives comprising some 5,100 dairy farmers.

Wellbeing is at the heart of Valio’s world leading technology innovations, expertise and products that are made from clean Finnish milk and other ingredients. Our product development follows in the footsteps of Nobel Prize winner A. I. Virtanen, and the company holds 350 patents in 50 countries. Our efforts to improve animal wellbeing are resolute, and we know that only healthy cows can produce premium milk products. Valio’s milk ranks among the cleanest in the world, and we have zero tolerance for antibiotic residue in milk.

Valio has net sales of EUR 1.7 billion and is Finland’s biggest food exporter. Valio products are found in some 60 countries and account for 30% of Finland’s total food exports. Valio seeks strong growth in international markets and has subsidiaries in Russia, Sweden, the Baltics, USA and China.

Valio – Together we make life better.

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