Press release: Vertical appointed as web development partner for Chase Corporation

Vertical Marketing is pleased to announce that it has been appointed by US-based Chase Corporation, a leading global manufacturer of advanced sealants, laminates and coating materials, to create and build a consistent web presence across all five of its business units and ten sub-brand websites as well as a new corporate site.

The project spans six months of development and entails building a bespoke content management system (CMS) as well as project managing the building of each individual website, creating new graphics and supplying web copy. Once complete, Chase will have full control over its websites, allowing them to easily maintain and manage them in-house. Key objectives of the project include building a stronger brand awareness of Chase Corporation including its separate business units and sub-brands, through accessible and user-friendly websites, and improved visibility and ranking within web search engines. Chris Wilson, director of sales and marketing for Chase Corporation said, “I am pleased to be working with Vertical as a development partner for our website project. Vertical has worked with Chase Corporation before, including redesigning and updating of the existing HumiSeal® website. We selected Vertical for their creativity, technical skill and depth of experience in dealing with primary manufacturing companies on a global basis. These attributes are extremely beneficial in helping us to increase our web presence in this sector”. Tim Rose, account development manager commented, “This is a challenging project for Vertical, but one that we are well placed to deliver due to our experience of working with a Chase company (HumiSeal®) and our vast website and digital capabilities across many technical and industrial markets. Chase Corporation, its business units and sub-brands, are highly regarded in the global manufacturing sector and we are delighted to be have been selected to work with them.” - Ends -

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