Volvo PV444 – the "little Volvo" turns 70
Volvo PV444 – the "little Volvo" turns 70
The Volvo PV444 was the start and the symbol for the new Volvo after the Second World War, and marked the start of its export drive to the USA. 1 September will mark the 70th anniversary of its première in royal presence.
On 1 September 1944 an exhibition opened that would become very important for the development of Volvo. The location was the newly built Royal Tennis Hall in Stockholm.
Out in the world the Second World War was still going on. But Volvo was looking ahead to the peace that would come shortly. The exhibition