The Volvo C30 Project – dynamic young urban customers in the spotlight
For immediate release
The Volvo C30 Project – dynamic young urban customers in the spotlight
GÖTEBORG (January 4, 2006) – The introduction of the Volvo C30 Design Concept in Detroit will give the world its first taste of Volvo Car Corporation’s C30 Project – an ambitious project with the objective of providing a new, young, dynamic customer group a Volvo it can call its own.
“We know there are a large number of fairly young, successful people who are attracted to our brand, but who haven’t yet found a model in our range that exactly matches their tastes and lifestyles,”