Volvo Cars launches the Pure Tension pavilion in Milan, Italy


After introducing Volvo V60 Plug-in Hybrid in Italy, Volvo now launches the “Pure Tension Pavilion”. The pavilion – a spectacular free-standing tensioned membrane structure – is a rapidly deployable and portable solar charging station for the world-first Diesel Plug-in Hybrid. “Pure Tension pavilion” is the winning project resulting from a competition for architects and designers held in May and commissioned by Volvo Car Italia. The Pure Tension charging station together with the V60 Plug-in Hybrid will now be part of a road-show through Italy’s biggest cities.

Low resolution

Medium resolution

Original resolution

About Us

------------------------------- Volvo Cars was founded in 1927. Today, it is one of the most well-known and respected car brands in the world with sales to customers in more than 100 countries. Volvo Cars is listed on the Nasdaq Stockholm exchange, where it is traded under the ticker “VOLCAR B”.   "For life. To provide freedom to move in a personal, sustainable and safe way." This purpose is reflected in Volvo Cars' ambition to become a fully electric car maker and in its commitment to an ongoing reduction of its carbon footprint, with the ambition to achieve net-zero greenhouse gas emissions by 2040.   In 2025, Volvo Cars sold over 710 thousand cars, with an electrified share of 46%. Volvo Cars on average employed 42,600 full-time employees. Volvo Cars' head office, product development, marketing and administration functions are mainly located in Gothenburg, Sweden. Volvo Cars' production plants are located in Gothenburg, Ghent (Belgium), South Carolina (US), Chengdu, Daqing and Taizhou (China). The company also has R&D and design centres in Gothenburg and Shanghai (China). Volvo Cars Media Relations +46 31-59 65 25 media@volvocars.com  Volvo Cars Investor Relations  +46 31-793 94 00 investors@volvocars.com 

Subscribe