Fresh New Home Appliances Brand ‘VYTRONIX’ has arrived

Affordability, quality and performance are the cornerstones of fresh new home appliances brand VYTRONIX, who plan to launch a range of vacuum cleaners and household appliances across Europe during 2016 and beyond.

London, JULY 2016 – VYTRONIX Ltd a fresh new contemporary brand in home appliances has today announced the introduction of its first ever vacuum cleaner under the VYTRONIX brand, initially available to the UK market via EBay and sister company Direct

The vacuum cleaning industry continues to go from strength to strength, with predicted growth of 3.1% between 2014 to 2019 and the industry worth a value of 15 billion dollars by 2018.[1]

Today’s shoppers are more demanding than ever” Says Nick Battams, Marketing Manager at VYTRONIX. “They are seeking products that are energy efficient and focused on delivering strong performance.  They also want a product to offer multiple functions, whilst being versatile and easy to store.  But, price is becoming ever more important. A product that ticks these boxes plus offers sensible pricing is where the VYTRONIX brand comes in. We believe our first range of vacuums we are launching to the UK market, strike this balance of achieving fantastic value that will save money and offer a compact, lightweight device that delivers on performance and price.”

Meet the VTBC01; A dynamic little multi-tasker.

The first product to be launched is the dynamic little multi-tasker; the VTBC01 Cyclonic Vacuum Cleaner.  With a series of impressive features, the VTBC01 will retail online for an introductory offer of £29.99, making it a seriously affordable option for a younger generation who are looking for a no-nonsense vacuum cleaner that can help reduce the energy and time spent on cleaning. The features of the VTBCO1 include:

  • 2L dust capacity for a complete cleaning experience
  • 5M extra reach power cord length, to offer increased freedom of movement
  • A stylish chromed metal telescopic tube
  • Compact design, making it easy to store even in places where storage space is premium
  • 4 stage HEPA filtration, making it ideal for allergy sufferers
  • 2 in 1 Crevice Nozzle and Upholstery tool, so users can easily clean a wide variety of surfaces using only one product

All of these features are incorporated in a light-weight model which weighs only 4.3kg, making it easy to handle and manoeuvre throughout the smallest of spaces. Furthermore, the VYTRONIX Cyclonic Vacuum Cleaner comes with a powerful 1000W motor to ensure excellent suction power and comes with a one-year guarantee for the peace of mind of the buyer.

Fresh, contemporary and stylish with an unbeatable price tag

The VYTRONIX brand was created by the domestic appliance specialists and founders of Direct Vacuums, with an aim to create a fresh new range of stylish home appliances that are well suited to a younger audience who are predominantly online shoppers.

The younger generation of students and young people who may have just started their first job and moved away from home into their first digs are willing to experiment with new products and emerging brands in their quest to discover low prices.  The team here at VYTRONIX are committed to creating a range of great value, branded products that bridge the gap between own label and the big well-known brands.

Ordinary CAN be extraordinary!

Early sales via EBay of the Vytronix branded VTBC01 Cyclonic vacuum cleaner are striking a chord with some very satisfied buyers voicing their positive feedback.


“I must say this is my first review I have ever written in my years. And I feel the need to write about this hoover. After years of buying top brands and at unreasonable prices they always seem to let me down. So when my latest one died on me six months after purchasing (which I got refunded for) I decided to just buy an ordinary and well-priced hoover. Which is what I’ve done. This hoover is very smart looking and small to carry around when using so perfect for stairs. Very easy to assemble and empty and easy storage. However here comes the best part, the suction is phenomenal for just a 1000w, I was incredibly impressed and very satisfied with it. I can say it’s better than my old Dyson. I highly recommend this product. Also the manager was very responsive to messages and very professional and friendly to do business with.”

Discover VYTRONIX at and buy online at and on Direct Vacuums EBay storefront.



Marketing Manager: Nick Battams


Phone: 01582664600

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Discover the Vytronix range of professional, high performing home appliances that have been created to meet the demands of today's modern, busy lifestyle.