MAKE YOUR LIST AND CHECK IT TWICE FOR THE ELF ULTIMATE COLLECTOR’S EDITION

“It’s not a little movie. It’s big, giant-sized, family fun.” - Joel Siegel, GOOD MORNING AMERICA

UNWRAPPING THE TRUE MEANING OF THE HOLIDAYS ON BLU-RAY™ AND DVD OCTOBER 26

New Supersized Ultimate Collector’s Edition Collectible Holiday Tin Loaded with Holiday Goodies and Fun for the Whole Family!

Burbank, Calif., July 2, 2010 – This holiday season, it is better to give than to receive! Stuff your stockings with the magical comedy Elf, available in an Ultimate Collector’s Edition on Blu-ray and DVD from Warner Home Video October 26, 2010. This delightfully heartwarming and hilarious holiday tale has been supersized just in time for gift giving and loaded with fun holiday goodies that will spread holiday cheer and smiles… because smiling is Buddy’s favorite! The Elf Ultimate Collector’s Edition arrives in a collectible holiday tin filled with an Elf CD soundtrack sampler, a festive holiday stocking, gift tags and a magnetic picture frame (perfect for showing off those smiles). This is one Ultimate Collector’s Edition that will jingle everyone’s bells this holiday season! Blu-ray $49.99 SRP / DVD $39.92. Orders are due September 21, 2010.

Special features include:

• Deleted scenes
• Fact track reveals history, facts and trivia about the movie
• Beyond the Movie featurettes: "Deck the Halls," "Christmas in Tinseltown," "Santa Mania," "Kids on Christmas"
• All Access Pass featurettes: "Tag along with Will Ferrell," "How they made the North Pole," "Film School for Kids," "That's Wrap," "Lights, Camera, Puffin!"
• Fun and Games: Buddy's Adventure Game, Elf Karaoke, Read-Along, Elf Karaoke and more. 

Will Ferrell (Wedding Crashers, Semi-Pro, Old School) stars as the ultimate fish out of water, Buddy, who as a baby crawls into Santa’s toy bag and is whisked off to the North Pole, where he is raised as an elf. A cheerful misfit who grows to be three times the size of his elf family, Buddy ultimately heads to his birthplace – New York City – to seek out his roots.

Unfortunately, they turn out to be a "Scrooge"-like father (James Caan) and a cynical eight-year-old half-brother who doesn’t believe in Santa. Worst of all, everyone seems to have forgotten the true meaning of Christmas. But, using his simple elf ways, Buddy sets out to single-handedly win over his family and save Christmas in New York, hoping to at last find his true place in the world.

Directed by John Favreau (I Love You Man, G-Force, Four Christmases, The Break Up) from an original script written by David Berenbaum (The Haunted Mansion), the film features a stellar supporting cast that includes Zooey Deschanel, Mary Steenburgen, Daniel Tay, with Edward Asner (as Santa Claus) and Bob Newhart (as Papa Elf).

Elf Ultimate Collector’s Edition
Blu-ray Disc™ and DVD
Rating: PG
TRT: 95 mins
Street Date: October 26, 2010
Order Due Date: September 21, 2010
Blu-ray MAT # / UPC: 1000153739 / 794043141317
DVD MAT # / UPC: 1000152825 / 794043140822
SRP: Blu-ray $49.99 / DVD $39.92

ALSO AVAILABLE FROM WARNER HOME VIDEO:

A Christmas Story Ultimate Collector’s Edition
Blu-ray Disc™ and DVD
Rating: PG
TRT: 98 mins
Blu-ray MAT # / UPC: 1000167362 / 883929154302
DVD MAT # / UPC: 1000038956 / 883929020485
SRP: Blu-ray $49.99 / DVD $39.92

National Lampoon’s Christmas Vacation Ultimate Collector’s Edition
Blu-ray Disc™ and DVD
Rating: PG-13
TRT: 97 mins
Blu-ray MAT # / UPC: 1000099990 / 883929075089
DVD MAT # / UPC: 1000099823 / 883929074969
SRP: Blu-ray $49.99 / DVD $39.92

About Warner Home Video

With operations in 90 international territories, Warner Home Video, a Warner Bros. Entertainment Company, a division of the Warner Bros. Home Entertainment Group, commands the largest distribution infrastructure in the global video marketplace. Warner Home Video's film library is the largest of any studio, offering top quality new and vintage titles from the repertoires of Warner Bros. Pictures, Turner Entertainment, Castle Rock Entertainment, HBO Home Video and New Line Home Entertainment.

Publicity Contacts
Warner Home Video
Ronnee Sass, 818/977-6439
Janet Keller, 818/977-7831
Carl Samrock Public Relations
Karen Penhale; Marie Remelius 818/260-0777
E-mail requests for materials to karenpenhale@cs-pr.com; marie@cs-pr.com
or fax to 818/260-0707
Art can be downloaded at www.whvdirect.com

-whv-

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