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Cooperation between Wetteri and Astara Finland Oy deepens, Kia and Mitsubishi representation expands to five new locations

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Wetteri Plc Press release 28 August 2024 at  11.00

Automotive growth company Wetteri's cooperation with Astara Finland, the importer of Kia and Mitsubishi brands, is expanding. With the cooperation, Wetteri’s Kia and Mitsubishi representation will reach five new locations: Rovaniemi, Kemi, Oulu, Ylivieska, and Pori.

Aarne Simula, CEO And President, Wetteri Plc:

“We are very pleased with deepening the cooperation. We believe that this is an important driver of organic growth, as Kia is one of the most popular car brands in our country. Wetteri operates nationwide, which makes the company an interesting partner for importers. Importers are currently critically reviewing and reorganizing their sales networks, it is part of the automotive industry's playoff situation. Wetteri's expanding brand representation shows the strong position that Wetteri has in the automotive market.”

Miska Tammelin, CEO, Astara Finland Oy

"For us it is important to find a partner with a strong network and regional presence specifically in the new car trade, and Wetteri is a strong player. We have been successfully working with Wetteri since 2010, and now is a good time to expand further.”

More information

Aarne Simula, CEO, Wetteri Plc:

Tel. +358 400 689 613, aarne.simula@wetteri.fi

Miska Tammelin, CEO, Astara Finland
miska.tammelin@astara.com

Wetteri Plc – an entrepreneur-driven growth company in the automotive sector

Wetteri Plc is an entrepreneur-driven growth company in the automotive sector. The company engages in the retail sales of passenger cars, commercial vehicles and heavy vehicles, and produces maintenance and repair shop services for vehicles, from passenger cars to heavy vehicles. Headquartered in Oulu, the company has 50 locations in Finland. The company employs nearly 1,000 people, of whom around 70% work in maintenance and repair services. Wetteri promotes digitalisation in the automotive sector and is an important player on the common journey towards emission-free motoring. More information: sijoittajat.wetteri.fi/en/

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