THE HIP HOP BRAND IS EVOLVING TO KEEP PACE WITH CULTURAL CHANGES

Christopher Johnson, CEO of Whitehorn Group Weighs in on How Hip Hop Has Embraced a New Generation that is Mostly Pro-GayLast week, famous radio DJ Mister Cee of HOT 97 in New York came out as gay on air to Ebro Darden the program director, turning what many assumed would be his disgraceful resignation into a personal victory and a watershed moment for the genre. “The truth will set you free,” he said. “As a branding expert and a life-long hip hop fan, I also can relate because like Mister Cee, I am also gay.” Says Christopher Johnson, CEO of Whitehorn Group. “Mister Cee’s “Truth”