A Toast to the Roast, the Perfect One-Dish Dinner

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Whole Foods Market hosts three-day beef roast sale, Jan. 6-8

It’s a new year, and that means resolutions. If yours is to save time and money, Whole Foods Market is making it easy with a three-day sale on beef roasts. From Jan. 6-8 only, beef roasts – boneless chuck to top sirloin, tri-tip to rump roast and more (specific cuts vary by region) – will be just $3.49/lb., a savings of around $2/lb.! This three-day meat-stravaganza is the perfect time to expand your culinary horizons and stock up on beef for no-hassle, cozy winter dishes like pot roast and honey glazed black pepper roast beef.

Sure, these are tasty dishes. But they’re also easy to prepare – just season and put them in the oven or crock pot, and a few hours later you’ll serve up melt-in-your-mouth beef. Plus, sandwiches, soups, tacos and hardy salads are among the possibilities for leftovers (if there are any!). Try cranberry-orange braised beef on ciabatta or roast beef and brie croissant sandwiches for a special treat.

Whole Foods Market’s trained butchers can offer expert advice to shoppers looking to try something new with these lesser-known cuts. Check out the “Ask the Butcher” series on facebook for first-hand advice on how to prepare a delicious roast.

When you buy beef from Whole Foods Market, you know it comes from an animal raised on a vegetarian diet, without being administered antibiotics or added growth hormones. In addition, all of the ranches from which we source our beef are certified to meet the Global Animal Partnership’s 5-Step™ Animal Welfare Rating program so you also know how the animal was raised for the meat you are buying.

Hungry for more? Visit our Whole Story blog for shopping and cooking tips.

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Quick facts

Beef roasts (cuts vary by region) are on sale this weekend for $3.49/lb., a savings of around $2/lb.
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Ranches that supply Whole Foods Market's beef are certified to meet the Global Animal Partnership’s 5-Step™ Animal Welfare Rating program so you also know how the animal was raised for the meat you are buying.
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Whole Foods Market’s trained butchers can offer expert advice to shoppers looking to try something new with beef roast cuts.
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