WindowMaster expands into the French market
Investor News No. 013 - 2023
Today, WindowMaster announces our expansion into our fastest-growing European market – the French – through an extended partnership agreement with MGAir Distribution, which specializes in natural ventilation and smoke extraction. The Alsace-based brand, now known as WindowMaster MGAir, has carried WindowMaster products and solutions for the past four years and will now exclusively oversee our activity in the French market. Being WindowMaster’s first partnership of this kind, it marks a significant milestone in our growth journey.
Combining MGAir’s extensive knowledge of the local market with WindowMaster’s expertise, this strategic move underscores our commitment to innovation and developing cutting-edge technologies to deliver indoor climate solutions across France and beyond. The partnership is encouraged by an uptick in commercial specification inquiries for our solutions, driven by new building regulations specific to the French territory.
General info about Investor News:
Unless otherwise stated, all new customer agreements and orders are according to WindowMaster’s strategy and thus do not change communicated guidance.
| Business area | Orders under DKK 1,000K | Orders above DKK 1,000K |
|---|---|---|
| Project Sales (Newbuild or Refurbishment) | Is not communicated | Is communicated |
| Product Sales (OEM, Distribution or Install Partners) | Is not communicated | Is communicated |
| Service Agreement | Is communicated above DKK 500K | Is communicated |
| New Product or System Test Certification | Is communicated | Is communicated |
| New Partner/Market Established | Is communicated | Is communicated |
| New Product Launch | Is communicated | Is communicated |
WindowMaster’s Investor News defines our business areas as Project, Product or Service in accordance with our Accelerate Core Corporate Strategy.
Projects are orders with integrated offerings of full-service subcontracting, including products, project management, installation, and commissioning for either newbuild or refurbishment.
Product sales are for OEM (Skylights, Facades, and Windows), Partners for distribution, or Partners integrating our products in their installations.
Service covers annual service contracts regarding our installed systems handled by our organization or partners.
All agreements and orders with a total value above DKK 1,000K are communicated to the market.