Zmarta shortlisted at the European Search Awards
Zmarta is shortlisted for ”Best Mobile Campaign” at the annual European Search Awards. By utilizing advanced user segmentation in Google Adwords, Zmarta have successfully increased mobile traffic to their website by 85 percent and increased revenue by 111 percent. "It is an honour to be shortlisted for this award. This is yet another sign that our digital marketing activities stand out and are providing great results", says Mattias Hallgrim, CMO, Zmarta Group. Zmarta – part of Zmarta Group and launched in Sweden in February 2015 – is a marketplace for