2012 Holiday Shopping Infographic: Survey Shows 93% of Women Rely on Blogger Recommendations 70% Go Over Budget for a Good Deal this Holiday Season
San Francisco, CA, November 14, 2012—As retailers ramp up for the post-Thanksgiving shopping season, a new survey and infographic reveal the significant influence that blogger recommendations, sale prices and coupons have in driving holiday purchases. The infographic was completed by the technology-based social media company, Clever Girls Collective, who surveyed 720 women on their holiday shopping plans. The results revealed that the average family plans to spend $515 on gifts this holiday season and more than 70% say they will go over that budget for a good deal. Other survey findings