ECRM Introduces Unique Advertising Reports
CLEVELAND, OHIO (Thursday, December 16, 2010)--ECRM, recently launched a series of reports and a new blog on retail circular ads. These new resources provide a unique perspective on retail promotions from Walmart, Kroger, Walgreens, Safeway, Best Buy, OfficeMax, Aldi, and 160 additional retailers in the U.S. and Canada. Using ECRM’s trade promotion expertise, these reports and blog entries will enable retailers and suppliers to manage more effective trade spending. Promotional Reflections reports examine holiday promotions, key product categories, and retail channels. Using data from