About Us

The HUGO BOSS Group is one of the world market leaders in the premium and luxury segment of the apparel market. The Group focuses on developing and marketing high-end women’s and men’s fashion and accessories. With its brand world including the BOSS core brand, the lines BOSS Orange, BOSS Green and the progressive brand HUGO, HUGO BOSS targets different, clearly defined consumer groups. The brands cover an extensive product range consisting of classic-modern business wear, elegant evening wear and sportswear, shoes and leather accessories and licensed fragrances, eyewear, watches, children’s fashion, motorcycle helmets, mobile phones, mobile accessories and home textiles. Intensive marketing activities and the sponsorship of sports and cultural events enhance the worldwide recognition of HUGO BOSS and the image of its brands. The Company also shines at high profile fashion events in the world’s fashion capitals, further emphasizing the appeal and acceptance of the Group’s brands among key target groups and emotionally charging the HUGO BOSS brand world. The Company sells its products in 129 countries around the world. Today, consumers can purchase HUGO BOSS products at more than 6,800 points of sale. There is a total of around 1,200 stores and shop-in-shops operated by franchisees. As a result of moving forward with the Group’s own retail activities, the number of retail stores increased to 840. The Group currently has online stores in Germany, the Netherlands, France, the UK, Austria, Switzerland and the United States. In addition to HUGO BOSS AG, the Group consists of 53 consolidated subsidiaries that run local business operations. 32 subsidiaries are organized as distribution companies.