AfterPay: German consumers state they will make a larger share of their purchases online in July while overall purchases are likely to reduce
AMSTERDAM – JULY 13[th] 2020 | AfterPay Insights’ end of June research – now covering more 7.400 interviews with German online shoppers - indicates that German consumers will reduce their overall purchases in July. But at the same time, German consumers say that they will continue to shift purchases to online channels in July. This means that e-commerce growth will likely further amplify in Germany in July, coming at the expense of purchases in brick-and-mortar stores. This is a continuation of the trend that AfterPay Insights saw in June, when German online