INFINITY TYRES WILL BE AT EXPOMÓVIL COMERCIAL 2012

• Infinity Tyres will be present through Euro Tyre, their distributor in Spain and Portugal
• Euro Tyre will have a 20 square meter stand where it will showcase Infinity’s range
• The trade fair will run from 15 to 17 of March at the Fira de Barcelona exhibition centre

Infinity Tyres will be at Barcelona’s first ever Expomóvil Comercial 2012 trade fair alongside its dealer for Spain and Portugal, Euro Tyre, who will be exhibiting a 20 square meter stand at the Spanish automotive event.  Expomóvil is a professional trade show aimed at the parts, accessories, equipment and automotive aftermarket and it will be held from the 15th to the 17th of March. It will have about 120 exhibitors, including Euro Tyre, which will be showing their stands over 5,000 square meters of space in the city’s Fira de Barcelona exhibition centre. 

Euro Tyre said that it would be showcasing Infinity’s range as their main brand. They also plan on showing their visitors the full capacity of Euro Tyre’s webpage and the company’s potential related to stock availability, as well as all the services they can provide in Catalonia, where they can make deliveries twice a day.

Jorge Crespo, Infinity’s European General Manager, said that being at this trade show: “is part of Infinity’s ongoing European strategy. We see great growth potential in Spain and Portugal and Expomóvil will help us to achieve it”.

Mr. Manuel Felix, Euro Tyres’ General Market Manager for the Iberian Peninsula, stated that they would be at the show as part of their strategy for the Catalan and Spanish markets to meet with their customers and because: “We have one delegation there and we think that our presence in this show will help us to be closer to our customers, which in turn will increase the trust they have in our company”, he said. 

When speaking about the Spanish market in general, Mr. Felix said that it “will represent a huge percentage of our sales over the next few years. We plan to be one major player in the Iberian market and that can only be achieved with a strong presence in the Spanish market. We think it will change a lot in the near future and we plan on being one of the important actors responsible for these changes. Euro Tyre is a company focused on solutions for our customers, and availability and service are two of the most important factors for us”.

Finally, Mr. Felix said that the Expomovil show was very important because of the local market’s “huge” potential and because “it is very important for us to be near our customers in order to listen to their problems and needs. Our strategy is focused around our capacity to fulfil their needs and, for that to happen, it is very important to be near the customers. Our presence at these shows is a very important part of the relation we want to create with our them.

A. Oruna-Goriaïnoff
Accounts Executive / Ejecutivo de cuentas
         AVALON PR
Av. Concha Espina, 8, 7º Izda. • 28036 Madrid
Phone: 34 915 631 011 • Fax: 34 914 116 920

anthony@avalonprplus.com
http://www.avalonprplus.com

         AVALON PR
Av. Concha Espina, 8, 7º Izda. • 28036 Madrid
Phone: 34 915 631 011 • Fax: 34 914 116 920
http://www.avalonprplus.com

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