AstaReal expands Benelux presence – new agreement with Lithos Ingredients

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AstaReal has entered into a new distribution agreement with Lithos Ingredients, a subsidiary of the Lithos Food Group, to increase the availability of AstaReal® Astaxanthin in Belgium, Luxembourg, and the Netherlands. The agreement covers the AstaReal Astaxanthin ingredients in various forms, including bulk finished formulations, capsules, and softgels.

“This represents a significant milestone in expanding our distribution footprint in the Benelux market. By combining our comprehensive range of value-added solutions with Lithos Ingredients’ strong market expertise, we’re better positioned to support customer innovation and growth”, says Peter Ahlm, Head of Marketing & Sales at AstaReal.

AstaReal, Lithos Ingredients.jpg
Annemarie van de Put, Account Manager, Lithos Ingredients, Astrid van der Staaij, Key Account Manager, AstaReal, Iris Sandifort, Business Unit Manager, Lithos Ingredients, and Peter Ahlm, Head of Marketing & Sales, AstaReal.

Founded in 1997, Lithos Ingredients has consistently grown its market presence, product portfolio, and customer base. The company has earned a solid reputation for delivering well-researched, high-quality active ingredients from a global network of trusted, exclusive partners.

“Together, we aim to deliver high-performance ingredients that not only meet technical demands but also align with evolving sustainability goals. Both companies are committed to high service and quality standards, and AstaReal® Astaxanthin is a natural and valuable addition to Lithos Ingredients’ premium offering”, says Peter Ahlm.

The agreement officially took effect on April 1, 2025.

For more information, please contact:
Edwin Eriksson, Press Contact, +46 (0)73 975 79 19, edwin.eriksson@greatness.se
Peter Ahlm, Head of Marketing & Sales, +46 (0)73 868 48 39, peter.ahlm@astareal.se

AstaReal AB is a global leader in the production and research of natural antioxidant astaxanthin, with clinically proven solutions to enhance health and well-being. With origins in Uppsala University, Sweden, AstaReal was first to commercially produce natural astaxanthin and introduced the Astaxin supplement in 1995. The company supplies natural astaxanthin to supplement manufacturers and produces its own brand products. AstaReal is part of the AstaReal Group, fully owned by Fuji Chemical Industries Co., Ltd., with its European headquarters in Stockholm. Read more at www.astareal.se

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AstaReal has entered into a new distribution agreement with Lithos Ingredients, a subsidiary of the Lithos Food Group, to increase the availability of AstaReal® Astaxanthin in Belgium, Luxembourg, and the Netherlands. The agreement covers the AstaReal Astaxanthin ingredients in various forms, including bulk finished formulations, capsules, and softgels.
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This represents a significant milestone in expanding our distribution footprint in the Benelux market. By combining our comprehensive range of value-added solutions with Lithos Ingredients’ strong market expertise, we’re better positioned to support customer innovation and growth.
Peter Ahlm, Head of Marketing & Sales at AstaReal