Personalisation set to boost merchandising at one of Europe's largest online retailers
New order marks second top-tier European customer win in less than a month for Avail Intelligence
20 January, 2011: Avail Intelligence today announced that it had been selected by one of Europe's largest online retailers to provide a complete solution for personalised merchandising. The multi-channel retailer, based out of the United Kingdom, is one of the country's largest online destinations with a multi-billion pound turnover. It also operates a nation-wide chain of retail stores.
The solution will be based on the Avail Behavioral Merchandising™ platform, a software-as-a-service solution that will enable the retailer to recommend the right products at the right time to each visitor across all its channels. As part of the delivery, Avail will also provide merchandising services, training and regular optimization workshops to the retailer's merchandising team.
"Besides the obvious business benefits, including higher conversion rates and average order values, the solution will also enable our customer to boost the productivity of their large merchandising team, by freeing merchandisers from time-consuming manual tasks and allowing them to focus their efforts where they add the most value", said Pontus Kristiansson, CEO of Avail Intelligence.
"This order marks the second major customer win for Avail Intelligence in less than a month", continued Mr. Kristiansson. "It marks a significant milestone for our company, and we couldn't have asked for a better start to 2011"
For more information, please contact:
David Johansson
Marketing Director, Avail Intelligence
Direkt: +46 70 795 7400
Email: david.johansson@avail.net
About Avail Intelligence (www.avail.net)
Avail Intelligence provides solutions that enable retailers to control, automate and personalize all their online merchandising with ease.
By always recommending the right products at the right time to each person, Avail's clients create engaging, satisfying shopping experiences, that boost retail performance, lifting conversion, order value, margins and loyalty.
Combining sophisticated recommendation technology, expert merchandising services and dedicated support, delivered through a network of local offices and partners, has made Avail the preferred choice of multinational retailers, such as Redcats / La Redoute, Game, and Neckermann.
Fast-growing Avail is a “Deloitte Technology Fast500 EMEA” winner, headquartered in Sweden and with offices across Europe and the US.
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