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We operate in a regulated category where compliance, age verification and customer experience all need to work together. We have applied double age verification since day one and have been actively driving this standard forward. We’re glad to partner with Avarda who share that approach. With Avarda, we get a payment infrastructure that supports that balance while enabling us to scale across Northern Europe.
Carl Pilo Karth, CEO and Co-founder at Snuset.se
We’re incredibly proud to partner with Outnorth. It’s a strong confirmation that our focus on flexibility, brand visibility for merchants, and a seamless customer experience truly resonates with today’s e-commerce leaders. This is more than just a technical integration—it’s a shared commitment to shaping the future of payments in online retail
Wilhelm Hyltén-Cavallius, CEO at Avarda.
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Avarda and Engelsons Form New Partnership to Strengthen the Customer Payment Experience Across Europe

Stockholm – 2025.12.19 – Avarda, a leading provider of white-label payment solutions, is pleased to announce that Engelsons, a well-established retail company known for its quality outdoor and workwear, has chosen Avarda Checkout as its new payment solution provider in Sweden, Finland, Denmark, and Germany.The partnership enables Engelsons to offer a modern and customer-centric checkout experience, including all relevant local payment methods, while ensuring that customers remain within the Engelsons brand environment throughout the entire purchase journey — from the first transaction to

Avarda and Outnorth Announce Strategic Partnership to Elevate the Nordic Outdoor Shopping Experience

Stockholm, Sweden – September 19, 2025 – Avarda, a leading payment provider in Northern Europe, is proud to announce a strategic partnership with Outnorth, one of the largest outdoor sports and equipment retailers in the Nordics. This partnership introduces a unique, tailor-made payment solution that simplifies the checkout experience and strengthens customer loyalty. By embedding Avarda’s fully white-labeled technology into its digital ecosystem, Outnorth can deliver a cohesive and branded payment experience that aligns with its identity and customer expectations across the Nordic region.

Avarda and Ratepay Launch Strategic Partnership

The partnership builds on each other’s strength and a shared mission: to expand white label payment solutions and strengthen merchant branding throughout the customer journey.· The collaboration combines respective local market expertise to offer merchants a tailored payment experience for diverse European markets · Ratepay will power white label invoice and direct debit in the Avarda Checkout in the DACH market and the Netherlands · Merchants will benefit from a merchant brand-first, seamless and fully integrated BNPL payment experience Berlin, Germany – July 8, 2025Avarda, one

Keskisen Kello Boosts Customer Loyalty with Avarda’s White Label Checkout

Stockholm, April 8 – When Keskisen Kello set out to modernize their checkout experience, they weren’t just looking for a payment provider—they were looking for a partner who could help them strengthen their customer relationships and elevate their brand across the full buying journey. Through their new partnership with Avarda, Keskisen Kello has done exactly that. With a fully branded and customizable checkout, they now offer a shopping experience that reflects the elegance and trust their customers expect—while gaining full control over every touchpoint, from purchase to post-payment.

“Loyalty made easy” - Avarda Launches MemberConnect™

Avarda proudly introduces MemberConnect™, a groundbreaking solution that simplifies loyalty program sign-ups by enabling a one-click membership registration at checkout and during the entire post-purchase flow, including the newly launched solution PayFrame™. With this “first-of-its-kind" post-purchase integration, merchants gain new opportunities to engage customers, increase retention, and drive long-term value.How Does It Work?MemberConnect™ is an API-based solution that requires minimal development. Avarda connects directly to the merchant’s loyalty platform, such as Voyado, instantly

Avarda Launches PayFrame™ - Revolutionizing Invoice Payments for Merchants and Consumers

Avarda is proud to introduce PayFrame™, an innovative payment solution designed to revolutionize how consumers pay their invoices directly via merchant channels. This game-changing product empowers retailers to enhance customer loyalty and increase revenue by integrating invoice payments into their channels. The first merchant to integrate the solution is Bubbleroom, which now allows its customers to pay invoices directly through its own channels.Why PayFrame?At Avarda, we recognize that Time Spent with Brand (TSWB) is a crucial factor in driving customer retention and boosting sales.

Avarda and Avensia Announce Strategic Partnership to Elevate Branded Commerce Experiences

Stockholm, Sweden – Avarda, a leading provider of white label payment solutions, and Avensia, a renowned expert in modern commerce solutions, are thrilled to announce a strategic partnership designed to transform the branded customer journey for merchants.This collaboration empowers Avensia’s customers to easily integrate Avarda’s white label checkout and post-purchase solutions, delivering a fully branded experience that strengthens customer engagement, encourages repeat purchases, and fosters long-term brand loyalty. Driving Customization and Control for Merchants “We’re excited to

Avarda partners with Checkout.com to boost payment performance and further global expansion

Avarda, a leading Nordic payment provider, is proud to announce its strategic partnership with Checkout.com, a global digital payments provider. The new agreement will help Avarda improve payment performance for its merchants, by enhancing the payments experience for its customers. This includes simplifying the checkout process for card payments, which will increase loyalty, reduce friction, and ultimately, cart abandonment. As a Payment Facilitator (PayFac), Avarda can now offer its clients a more seamless and efficient payment experience, reducing the complexities of processing,

Avarda advances - launches new visual identity

The leading provider of white label payments, Avarda, introduces a new visual identity that mirrors the constant pursuit of excellence and innovation. Avarda is growing significantly and ended 2023 with 40 % year-over-year increase in volume. This new launch also sets the tone for their upcoming 10-year anniversary. "With this new look, we're renewing our promise to offer exceptional value and tailored payment solutions", says Rasmus Rolén, Avarda's CEO. Avarda offers omnichannel payment services for retailers in the Nordic region. The payment solution is designed according to the white-

Avarda extends successful partnership with Boozt

Avarda, the leading provider of true white label payments in the Nordics, is proud to announce the extension of its strategic partnership with Boozt, the global e-commerce player, as their continuous payments partner for the next coming years. This extended collaboration underscores Avarda's commitment to delivering customized payment solutions and at the same time contributing to driving growth and new remarketing possibilities for e-commerce players. Boozt, known for its global and rapid growth, has solidified its position as a leader in the digital retail space. With a relentless

Avarda launches new customized age validation for e-com giant Snuslageret.no!

Age validation is absolutely critical when selling goods with age restrictions, such as medicin, alcohol, tobacco, and energy drinks. Avarda has now developed a new service to assist online retailers meeting the highest standards for age validation. The solution has been developed in close collaboration with the parent company of Snuslageret.no , Snushjem AS, which is part of the world's largest retailer of Snus and Nicotine pouches, Haypp Group . "We are proud to have the opportunity to collaborate with Avarda and tailor an age

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