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Avid Announces NAB 2012 Technology Demonstrations, Customer Presentations and Live Webcast

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Customer Presentations to Feature Morgan Spurlock, Eddie Hamilton, BellMedia, Discovery, Person of Interest and San Francisco Giants

Burlington, Mass.— 5 April 2012Avid today unveiled its lineup for NAB 2012, which includes presentations from renowned customers and the largest array of new product announcements from the company at NAB in more than a decade. Returning to booth #SU902 at the Las Vegas Convention Center, Avid will announce new and upgraded solutions designed to make it easier for media enterprises to create content wherever they are, manage complex production workflows and distribute their media more effectively. Additionally, Avid experts will offer overviews of recently released solutions including Pro Tools 10, Media Composer 6 and Avid Interplay Media Asset Manager (MAM) 4.

Get Avid News Live

At NAB 2012 in Las Vegas, Avid will host a live press event and streaming webcast to announce these new solutions on Sunday 15 April at 4:00 p.m. PT. A live online Q&A session with Avid subject matter experts will immediately follow the webcast. To register, visit http://forms.avid.com/forms/nab2012-webcast

Where: Avid Booth #SU902, Las Vegas Convention Center

When: April 16-19 2012

Details: Avid will showcase integrated news, sports, and TV production workflow demonstrations that enable users to create amazing content and business value. The company will also feature demonstrations of its industry-leading creative tools, including Symphony 6, Media Composer 6, Pro Tools 10, Avid DS, ICON, and System 5 mixing consoles for broadcast and post production. Avid solutions will also be showcased in more than 60 Avid Partner Booths, underscoring the company’s commitment to open, collaborative workflows, and to working with a rich ecosystem of technology partners.

A robust line-up of customer presentations on the main stage in Avid’s booth will include the following guest speakers:

  • Morgan Spurlock (Comic-Con Episode Four: A Fan’s Hope, Failure Club, The Greatest Movie Ever Sold, A Day in the Life, Super Size Me)
  • Eddie Hamilton (X-Men: First Class, Kick-Ass, Resident Evil: Apocalypse)
  • BellMedia, Matthew Sherman and Michael Nunan
  • Discovery, Randall Rikes
  • Person of Interest, Scott Weber and Keith Rogers from the Audio Team; and Joshua Levey, associate producer, and Ryan Malanaphy, assistant editor from the Picture Editorial Team
  • San Francisco Giants, Paul Hodges, Brad Martens, Chris Gargano

Avid and the John Lennon Educational Tour Bus will come together outside NAB Central Hall 5 entrance, offering public tours on Monday, Wednesday and Thursday of the state-of-the art mobile studio that visits schools, festivals and industry events all over the U.S. Documentary film maker Morgan Spurlock will be on board for a live stream event on 17 April at 5pm PDT. Outfitted with Avid’s latest audio and video offerings, including Media Composer 6Pro Tools 10 and the new Pro Tools|HDX System, the John Lennon Bus is a self-contained professional recording studio and post facility dedicated to providing students of all ages with free hands on opportunities to make music and produce professional video projects.

Avid experts will also be on hand at several NAB 2012 events including the following:

  • Media Motion Ball, Monte Carlo Resort & Casino, 16 April 5:30- 10:30 p.m. PDT
  • Eleventh Annual Las Vegas SuperMeet, New Tropicana Hotel, 17 April  4:00-11:00 p.m. PDT

For More Information

Visit Avid.com/NAB2012 for more details on session times, live webcast information and information about Avid at NAB 2012.

For daily updates on Avid during the show, check Avid’s "Industry Buzz" blog, and follow Avid on Twitter: @Avid, and Facebook: http://www.avid.com/facebook Avid NAB 2012 Media Alert FINAL 5 April 2012

Louise Wells, Red Lorry Yellow Lorry, louisew@rlyl.com, 44 (0) 207 403 8878

About Avid

Avid creates the digital audio and video technology used to make the most listened to, most watched and most loved media in the world – from the most prestigious and award-winning feature films, music recordings, television shows, live concert tours and news broadcasts, to music and movies made at home. Some of Avid’s most influential and pioneering solutions include Media Composer®, Pro Tools, Interplay®, ISIS®, VENUE, Sibelius®, System 5, and Avid® Studio. For more information about Avid solutions and services, visit www.avid.com, Flickr, Twitter and YouTube; connect with Avid on Facebook; or subscribe to Avid Industry Buzz.

© 2012 Avid Technology, Inc. All rights reserved. Product features, specifications, system requirements and availability are subject to change without notice.  All prices are MSRP for the U.S. and Canada only and are subject to change without notice.  Contact your local Avid office or reseller for prices outside the U.S. and Canada.  Avid, the Avid logo, Fast Track, M-Audio, Media Composer, Pro Tools, Interplay, ISIS, Sibelius, and Avid Studio are trademarks or registered trademarks of Avid Technology, Inc. or its subsidiaries in the United States and/or other countries. The Interplay name is used with the permission of the Interplay Entertainment Corp. which bears no responsibility for Avid products.  All other trademarks are the property of their respective owners.

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