Tweet Wrappers Cause a Stir
The latest range of wrapping papers from online retailer www.iambadsanta.co.uk has been successfully launched with the help of social media. Using only Twitter to promote the the launch of these papers, the product has caught the imagination of the twitterati, with many of the new hashtag designs getting significant online coverage.The concept behind the papers is simple. Tweet Wrappers, are a range of Christmas wrapping papers, which utilise a hashtag to send a specific message. The usual Bad Santa humour is evident in the range of papers, with #ChristmasJumper, #ReceiptInside and #
