Best Kept Secrets Launch Biggest ever new range at 2015 Trade Shows
Best Kept Secrets are extending their product range significantly in 2015 following the recent acquisition of an established fragranced gifts specialist. Building on the success of their award winning scented candles range, and with the addition of natural soaps in 2013, the next major expansion of the business, sees over 40 new fragranced gifts on show immediately in 2015.
From January Best Kept Secrets products will all be branded under the single banner of ‘Seriously Scented’ and the additional products in the portfolio include Jute Bags, Vaisettes, Cupcakes, Floral Boxes and Pouches, which all contain ranges of fragranced bath bursts, bath salts or soaps. There will also be a range of gift products with Bracelet Bags and Earring Bags, featuring locally produced charm bracelets and costume jewellery alongside fragranced gifts. To complete the new range are fizzles and fizzle bags which combine the mini scented bath bursts in decorative pillow boxes and pouches, so there is a selection of gifts for every age range.
The acquisition which takes effect from the New Year, sees Best Kept Secrets extend across all areas of the fragranced gift market, and provides existing and new independent retailers with an outstanding choice of products, which all come with the Best Kept Secrets guarantee of hand made high quality products, with an emphasis on fragrance and excellent scent quality.
Commenting on the launch of the new range of products Alan Edwards from Best Kept Secrets said: ‘We saw the automatic opportunity to grow the business by acquiring a specialist and established supplier in the fragranced gift market. We recognise that independent retailers have a genuine need for a wide range of products which carry a good margin, and a relatively affordable RRP, and we now have a complete range of products from our established candles and soaps to bath time products, hampers and gifts and cost effective bath time products, which mean we have the ability to provide lots of solutions for the independent retail trade. We are showcasing all our new ranges at Scotland’s Trade Fair on 18-20th January and then straight into Spring Fair at the NEC on 1st – 5th February. We are really excited to see the reaction from customers and showing our new comprehensive range of seriously scented products.’
Mark Carton
markcarton@icloud.com
07891 851399
Best Kept Secrets offer superb handmade scented candles, candle tins and soaps for every occasion. There is a choice of more than fifty fragrances, all skilfully blended to delight your senses.
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