Gothenburg - shaping the future of mobility

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Sweden is forging ahead and leading Europe’s charge in the transition to electric, connected and sustainable mobility. It’s an ideal place for any person or company who wants to play a key role in this transition, according to Joel Görsch, our investment advisor for mobility and battery.

For more than a decade Joel has been spreading word of the good things happening in Gothenburg, the automotive capital of Sweden, and supporting companies who want to join our mobility sector. Geely, Apex.AI, Volvo Cars, Northvolt and Understand AI are just a few of the companies he has assisted to facilitate their investments in the region.

“Gothenburg is the city where Volvo was born, nearly 100 years ago. So, we’ve long been an automotive city. Today, we are one of Europe’s top mobility clusters and a world-class innovation hub. We are particularly strong when it comes to electromobility, connectivity and safety,” says Joel.  
Today, Volvo Cars and the Volvo Group, Sweden’s two largest companies by turnover, remain a driving force for Gothenburg’s mobility sector. Together they employ nearly 30,000 people in the region. 

But the sector has grown and become more diversified. Progressive car brands Polestar, Zeekr and Lynk & Co, smart transport innovator Einride, and electric plane maker Heart Aerospace all operate key sites here. 

Gothenburg is also home to many large and specialised tech, design and service companies, including Ericsson, Telia, Wireless Car, Zenseact, SKF, Autoliv, Magna and EcarX. Furthermore, it has a strong startup scene, connected largely to smart and sustainable mobility.

“We have a lot of interesting companies to be partnering up with. We also have a very good environment for developing new products and services, and getting them to market,” says Joel.

A hotspot for innovation

Gothenburg offers world-class test environments, including Sweden’s new testbed for electromobility SEEL; and Gothenburg Green City Zone, where the city serves as a testbed for new emission-free transport solutions.

It also has open innovation environments bringing together large companies and startups, established networks, a leading technology university, and a science park that hosts leading development projects within mobility and AI.

This ecosystem, combined with our skilled workforce, is a key reason why global companies invest more in R&D here than anywhere else in Sweden. And why Gothenburg has become an engine for Swedish growth and innovation. 

“We have a lot happening here and we are seeing large-scale and long-term investments being made in the region. Polestar is building a new global headquarter in the city centre. Volvo Cars is building a new 200,000-300,000 sqm mobility innovation centre, as well as a battery gigafactory together with Northvolt. The Volvo Group is also investing heavily in its Gothenburg campus and building a gigafactory of its own.”

According to Joel, all of this is further strengthening Sweden’s mobility sector - and attracting new talent and companies to the region.

“There’s probably no better place for any person or company who wants to play a key role in the transition to smart and sustainable mobility,” he says. 

Want to learn more about investing in Gothenburg’s mobility sector?

Joel and our team of investment advisors can provide you with insights, advice, practical support, and introductions to key stakeholders - to help you capture investment opportunities and elevate your business in Gothenburg. Our investment advisory services are free of charge and tailored to your needs.

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