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For Opal AI, we needed a partner who had moved beyond the hype cycle. Comprend understands how to integrate AI agents into complex marketing operations while keeping humans in the strategic driver’s seat. This partnership allows Opal AI to evolve based on what actually works for enterprise clients.”
Alex Atzberger, CEO of Optimizely
What makes this partnership different is that client work directly informs product development. The challenges we see every day in complex organisations are now shaping how Opal AI evolves, ensuring it delivers real value for enterprise marketing teams.
Per Bruun, CEO of Comprend
I’m excited to take on the role of CEO, building on the strong foundation we’ve created as One Comprend. We have deep relationships with our clients - many of whom we’ve partnered with for a long time – which is a true testament to the value we deliver. Our reputation, built on trust, expertise, and a commitment to excellence, is what drives us forward. My focus is on ensuring a seamless transition while executing our vision forward and leveraging our collective expertise to deliver even greater value to our clients and stakeholders. I look forward to leading Comprend into this next chapter of growth and innovation.
Per Bruun, CEO Comprend
Together with a committed leadership team and our brilliant colleagues, we have done the heavy lifting to create One Comprend. I am thankful for my time as a member of the Comprend team but am confident that Per is the right leader to take us forward. Per has a deep understanding of our business, our people, and the needs of our clients and I’m certain he will continue to leverage the immense talent within our business to address our clients’ deepest challenges and opportunities.
Martin Petersson, President and CEO Aura
This year’s Webranking results highlight an excellent opportunity for UK companies to stand out by presenting vital careers information that jobseekers value most on their corporate websites. Companies that prioritise detailed and transparent career information not only attract high-quality talent but also build trust and strengthen their employer brand. By showcasing their values and aligning with the needs of potential hires, these companies position themselves as employers of choice in a competitive market. With UK companies scoring low overall, there is real opportunity here to win over jobseekers and differentiate themselves against the competition.
Deputy CEO, Comprend, Staffan Lindgren
In recent years, I have seen how increasingly important it is to have communication and marketing skills based on an understanding of the customers' business and delivering a clear effect,” says Anna. “That is exactly the position Comprend has, and I am excited to become part of the team.
Anna Bostam
I am proud of Comprend's positive development, which we have experienced through a slightly tougher market. I am pleased to welcome Anna, Annika and David, who will all make significant contributions I’m sure, with valuable skills and experience.
Lars Tengen
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