Concept Amenities Adds New Positions as Demand for ERP™ Rises

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Melbourne, AU, August 8, 2010—As the economy begins to recover and US hotel occupancy improves—demand for sustainable solutions is at an all time high and Concept Amenities, a global manufacture of hotel toiletries, adds three new positions, to their US team as a matter of necessity.

“An estimated 3.5 billion toiletry bottles and caps end up in landfill every in the US alone,” explains Gary Coward, president of sales for Concept Amenities. “We manufacture our guest amenities with Eco Pure®, which allows plastic to biodegrade in landfill within a few years.”

Coward clarifies the new appointments were essential, and experience was key, as hoteliers seek to enhance the guestroom experience and contribute to their green initiatives by incorporating environmentally responsible products; escalating demand for biodegradable amenities.

Michael Kelley named National Accounts Manager

Based in Chicago, Kelley brings more than 20 years of distribution experience – and six years serving the hospitality industry specifically – to his position. A graduate of Winona State University and Trinity International University, Kelley began his career as a sales representative for Grainger Industrial Supply.

Kelley cultivated his hospitality expertise as National Account Management for American Hotel Register Company – a leading distributor of hotel supplies – where he was responsible for managing corporate relationships that included Carlson, AmericInn and other hotel brands and management groups.

Kelley’s responsibilities include developing guest amenity programs for national hotel chains, as well as independent hotels and resorts throughout the Midwest and Canada.

Kelly McGuire named East Coast Sales & Special Accounts Manager

A graduate of Binghamton University, where she earned her Bachelor’s Degree in Business Management, McGuire is a 15-veteran in the hospitality industry which began with a major footwear company. McGuire found her passion for personal care amenities, working as a distribution manager and national accounts director for U.S.-based Marietta Corporation. 

Based in New York, McGuire’s primary responsibility in her new position is to support Concept Amenities’ working with both new and existing distribution partners and Hotel properties throughout the East Coast region.

Darleen DeLisle tapped as VP of Marketing & Communications for North America and Europe

Based in Hollywood, Florida, Darleen DeLisle, who has served Concept Amenities as East Coast Sales Manager since May 2007, brings a wealth of marketing experience to her new executive position, having managed advertising, promotional and public relations campaigns for firms as diverse as First Marketing Company, Jet Aviation and BABOR Cosmetics.

Complementing her expertise of the hospitality industry, DeLisle is an active member of numerous organizations including the Hospitality Group, Procurement Professionals, The Sales Association, WIN: Women in the Industry and Hotel Advisory Services Worldwide, among others. DeLisle reports to Global Director of Marketing & Communications, Steve Duggan, at Concept Amenities in Melbourne, AU.

CONTACT: Darleen DeLisle, vice president marketing & communications, (954) 629.5593; darleen@conceptamenities.com

About Concept Amenities

Concept Amenities prides itself as a world leader in the supply of amenities that deliver on quality, innovation, luxury and style. For over 27 years they have established expertise in all areas from design and formulation through to production, dispatch and delivery.

To meet the growing environmental needs of both our customers and end users, we have developed a unique green range of toiletries, ERP™, Environmentally Responsible Products made with an organic based additive, Eco Pure®, which allows plastic to fully biodegrade in landfill within a few years.

Our comprehensive collection of exclusive amenity lines, each with its own distinctive appeal, contain the finest formulations created with natural botanical ingredients, sophisticated fragrances and a rich array of natural and organic extracts to truly nourish the skin, body and soul.