Luxury retail brands launch into Hospitality at International Hotel, Motel & Restaurant Show

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Among the luxury brands expected to launch are Linden Leaves, French Connection; Australian Organics; MOR Cosmetic, V!VE and Jean-Michel Cousteau.

Melbourne, Australia November 9, 2011 – Concept Amenities, a global leader in the supply of environmentally responsible guest bath amenities, will introduce an exciting array of new retail brands at this year’s International Hotel, Motel & Restaurant Show (IHM&RS).

The event, which is scheduled for November 13-15, 2011 at the Javits Center in New York City, will also include a special appearance by world-renowned explorer and environmentalist Jean-Michel Cousteau.

Jean-Michel Cousteau will be on hand for the November 14th launch of Concept Amenities’ The Luxury Collection, which includes six new and established brands of guest amenities. Among the innovative new products are Linden Leaves, French Connection and Australian Organics. The collection also includes the popular brands MOR, V!VE and the recently introduced Jean-Michel Cousteau.

“These signature brands are more than just toiletries,” explains Michael Matulick, CEO at Concept Amenities. “They represent the finest selection of environmentally responsible hotel guest amenities, retail and spa products.” According to Matulick, each range is sophisticated in its design and quality for products that cater to guests’ sensory indulgences and are truly nourishing to the skin, body and soul. Plus, all ingredients and packaging are biodegradable in landfill.

As another highlight of the show, Mr. Cousteau will sign copies of his book My Father, The Captain from 11.a.m.-1 p.m. at the Concept Amenities booth (#2657). Hotel General Managers and Executive Housekeepers in attendance can enter their business cards to win one of ten signed copies of the book. Cousteau will also attend HOTELS’ Hotelier of the Year awards party that night from 6-9 pm.

Always a showstopper, Concept Amenities’ has planned an ultra-chic, minimalistic booth designed with white faux leather walls, wood flooring, and graphics that includes the company’s new rebranding and new logo. And, in keeping with Concept Amenities commitment to the environment, all components are made from recycled materials or are recyclable.

In addition, organic coffee, teas and French pastries will be served by waiter from 10 am-2 pm on Sunday the 13th and Monday the 14th, and several contests and giveaways including French Connection personal care toiletry kits.

For more information about the show or to register for the event, go to www.ihmrs.com

For more information contact Steve Duggan, Director Marketing & Communication s.duggan@conceptamenities.com +613 9580 9977 or Darleen DeLisle, VP Marketing & Communications, (954) 629.5593; d.delisle@conceptamenities.com.

About Concept Amenities
Naturally Australian since 1983

Concept Amenities is a recognised world leader in the supply of guest amenities that deliver on quality, luxury, style and environmental solutions. We’ve built our business through understanding our client’s business, their guests and their brand.

Far from being simply the purveyors of amenity products, we are intrinsically linked to the creation of memorable guest experiences. This mindset provides a clear focus for who we are and what we do best.

While our goal is delivering the ultimate in sensory indulgences, we do this in a manner that is fully aligned with our values and the positive role we perceive we should be playing in the world in which we live.

In sync with the hospitality industry we are strongly conscious of the impact we have on the environment and the growing eco-consciousness of guests. Our environmental stewardship is a fundamental expression of our values. This is enhanced with ERP—the leading benchmark for Environmentally Responsible Products—which is biodegradable, and recyclable, with a care for the environment.

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