New Zealand’s Linden Leaves toiletries put the “well” in Welcome for hotel guests
Hoteliers nowadays set themselves apart, from their competition, by promoting wellness guest stays that go beyond merely providing exercise facilities and yoga classes.
Melbourne, Australia September 20th, 2012 – In today’s highly competitive and challenging hospitality market, a growing number of hoteliers are setting themselves apart, from their competition, by promoting wellness guest stays that go beyond merely providing exercise facilities and yoga classes. In fact, wellness in the form of healthier guest amenities has become the new watchword―and formula for success―for the travel industry.
Recognizing the importance of catering to guests well-being and the opportunity it presents to accommodation providers worldwide, Concept Amenities announced today the launch of Linden Leaves, a collection of exquisite bath and body toiletries, long-beloved by New Zealanders for their vast array of natural botanicals.
With pure ingredients and exacting attention to detail, Linden Leaves combines nature and science to create balanced skin care that draws on the benefits of essential oils, plant derived exfoliants, natural moisturisers and a unique New Zealand heritage.
Linden Leaves represents a spirited range of personal body care with unisex fruit and plant derived fragrances to care for the skin and delight the soul. An essential oil combination of tangerine and balm mint is infused in Linden Leaves shampoo, shower gel and soap. Body lotion is infused with lemon grass and ginger― creating a soothing, yet invigorating, fragrance experience that provides an everyday sense of well-being.
“With Linden Leaves our shared corporate sustainability practices created a firm foundation for a partnership,” statesMichael Matulick, chief executive officer at Concept Amenities. “We are both eco-crusaders who take an active leadership role in building a better planet.”
Creatively designed to mirror the natural New Zealand landscape, Linden Leaves’ packaging features tall round wide-mouth bottles, delicately embossed soaps and matching boxed accessories. The collection is also ERP®—meaning plastic packaging, within this range, is recyclable and completely biodegrades in landfill; minimizing waste and leaving nothing harmful behind in the environment.
With a soft palette of earth tones that easily blends with any room decor, the range includes paraben-free nourishing shampoo, conditioner; hand & body wash; hand & body lotion in 45ml (1.5 oz) & 60ml (2 oz) bottles; boxed bath & body soaps in 20gm & 40gm sizes; dental kit; shave set; grooming kit; sanitary bag; shower cap and loofah. A matching amenities tray and travel bag also compliment the line.
“Rising customer expectations and the never-ending quest for more indulgent pampering is something that inspires us to continually innovate our products and services to help our clients provide enriching and distinctive brand-strengthening guest experiences,” says Matulick.
For more information about Linden Leavens or to order your free samples, please visit www.conceptamenities.com.
For more information visit conceptamenities.com or contact Steve Duggan Director Marketing & Communications s.duggan@conceptamenities.com 613 9580 9977 or Darleen DeLisle, VP Marketing & Communications, (954) 629.5593 d.delisle@conceptamenities.com
About Concept Amenities
Concept Amenities is a recognized world leader in the supply of guest amenities that deliver on quality, luxury, style and environmental solutions. We’ve built our business through understanding our client’s business, their guests and their brand.
Far from being simply the purveyors of amenity products, we are intrinsically linked to the creation of memorable guest experiences. This mindset provides a clear focus for who we are and what we do best. While our goal is delivering the ultimate in sensory indulgences, we do this in a manner that is fully aligned with our values and the positive role we perceive we should be playing in the world in which we live.
In sync with the hospitality industry we are strongly conscious of the impact we have on the environment and the growing eco-consciousness of guests. Our environmental stewardship is a fundamental expression of our values. This is enhanced with ERP—the leading benchmark for Environmentally Responsible Products—which is biodegradable, and recyclable, with a care for the environment.
Tags:
