ContextVision strengthens sales efforts in Russia
Stockholm, Sweden - September 18, 2013 – ContextVision, a leading provider of image enhancement software, has strengthened the sales organization by employing a new sales team member with long experience from business to business sales in Russia.
Over the last six years ContextVision has invested in the Russian market by participating in the Zdravookhraneniye exhibition, the largest healthcare trade show in Russia. This is a forum where most of the potential customers from Russia and Ukraine meet, and the company has been able to initiate and develop many important client relationships.
In late 2011, Prime Minister, Vladimir Putin initiated a large-scale healthcare reform and decided to allocate more than 300 billion rubles ($10 billion) over the next few years to improve healthcare in Russia. Since the country was largely dependent on import the government has also implemented a Strategy 2020 which serves to reduce the country's dependence on foreign healthcare products to a maximum of 50 percent by 2020.
“Our products suit the situation on the Russian market very well and it is a good time for us to increase our activities”, says Anita Tollstadius, CEO, ContextVision. “We are convinced that Russia has the potential to become an important market within the years to come.”
ContextVision’s image enhancement products are offered to manufacturers of medical imaging equipment to increase image quality and diagnostic value.
Lilian Arvedson ContextVision AB Phone: 46 8 750 3558 e-mail: lilian.arvedson@contextvision.se
ContextVision is a leading provider of image enhancement software to the global medical imaging industry since 1983, with the versatile GOP® technology at its core. We play a key role in helping manufacturers by offering clinicians unparalleled diagnostic image quality, ultimately providing patients with better care. ContextVision continues to offer the latest software and expertise within ultrasound, x-ray, magnetic resonance imaging, mammography, interventional radiology and computed tomography. Our groundbreaking technology and lengthy expertise have granted us a pioneer position within 2D/3D/4D image enhancement across multiple modalities. For more information, please visit www.contextvision.com.
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