Heather Knight Cricket Collection celebrates launch

Cricket Deal Direct is celebrating the launch of it ‘Heather Knight Cricket Collection’, a specialist range of cricket equipment tailored specifically to the needs of female cricketers, with a 25 per cent discount offer throughout June and July. The range was unveiled at the Oval in mid-April and the website went live in June at www.heatherknightcricketcollection.com.

The range is named after England’s Women Cricketer and Vice-captain, who made her debut in 2010, having offered several inspirational performances since; Heather Knight is a superb role model for the sport.

To celebrate the launch of the new range, CDD is making a number of special offers during June and July:

  • Until the end of July, you can buy any combination of HK Kit and receive a 25% discount, using the HK25Launch voucher code.
  • For our junior audience, HK Exclusive junior bats (in size 4, 5 and 6) will be available at a 25% discount, using the HK25Junior code.

Go to www.heatherknightcricketcollection.com and browse the range of equipment on offer and grab one of these special offers, while stocks last.

The launch follows a busy couple of weeks in the world of women’s sport! Our very own Cricket Deal Direct (CDD) sponsored Cath Dalton has scored the first hundred by a female in the 44 year history of the Two Counties cricket league, and two days later was the start of Women’s Sport Week, with 11-year old CDD elite young player, Sonali Patel smashing a hugely entertaining 60 for Harrow Town boys.

This support is part of Cricket Deal Direct’s aim to boost cricket at all levels, with particular emphasis on youth and women’s cricket.

After Heather herself was kitted out in April, Siobhan Smith, Northants Steel-Ettos batswoman and leg spinner, was one of the first to be fitted out with the new Heather Knight equipment, specially designed for women by SM, a leading manufacturer of high quality cricket equipment.

“I’d been looking for sponsorships for a few months when my coach recommended SM,” said Smith, “Its high quality and the fact that the range has been specially designed for women really appealed to me.”

“The gloves and pads are comfy and they are much easier to use as they are suited to a woman's body and physique” she added.

Heather commented “I feel very honoured to have had a range of equipment named after me.

“This is an extremely important time in the women's game. We had central contracts issued last year and women's sport in general is on the rise. The launch of a woman-focused brand feels like the natural next step on this journey.”

Cricket Deal Direct (UK) Limited
Ian Anderson,
Managing Director,
Tel. 44 (0) 1778 345618
e-mail: ian@cricketdealdirect.co.uk
web:    www.cricketdealdirect.co.uk

PR & Media Partners
Olsen Partnership
E-mail: info@olsenpartnership.com
Tel: 0333 101 0075

Cricket Deal Direct Ltd was established in 2012 with the objective of sourcing quality hand-crafted cricket equipment direct from local Indian manufacturers and craftsmen. Our goal is very simple – “we want to change the game for buying cricket gear”.

By bringing new and exciting quality cricket brands to the market, we want to encourage cricket club and sporting associations to link with us and promote these thrilling new products together. Cricket Deal Direct will provide a transparent link and reward the organisation for any sales at discounted rates. We will also work together with clubs and associations to consider any joint opportunities that can benefit us both, either through sponsorship or other attractive reward schemes.

 Quite simply, the company is based around the concept of “helping and supporting” cricket at all levels, including the promotion of Junior and Women’s cricket.

Cricket Deal Direct Ltd is the exclusive UK distributor of the SM cricket brand. SM is located in Meerut, Uttar Pradesh, India and has a long and distinguished history. The original company was set up in Sialkot (now Pakistan) in 1925, by the Grandfather of today’s owners.

Cricket Deal Direct Ltd is proud to be associated with a company offering such a rich cricketing history and tradition. Today SM offers an exciting and vibrant range of quality cricket products at very affordable prices. Many International and local cricket players have endorsed the range, and it is our intention to promote and introduce the brand throughout the UK and “spread the word” amongst the cricketing community.