Hall’s launch new ad campaign...here's to everyday heroes
The well loved Scottish food brand, Hall’s, is launching its new advertising campaign – Everyday Heroes – tonight, Monday 15th March 2010, on STV. The TV campaign will run for four weeks and is being supported by an intensive three week campaign on Real Radio. Anna Finlay, brand manager at Hall’s said: “At Halls we provide people with great, honest, comfort food. Our Everyday Heroes campaign, which aims to encourage people to think about the simple things in life that make a real difference, is part of our overall strategic brand plan for increasing our market share.” Created by leading