Woody Habo launches pilot project to modernize store environment

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Woody Habo has launched a pilot project aimed at creating a more interactive and modern store environment through digital technology. This initiative, in collaboration with tech company Digmi, seeks to enhance the customer experience and streamline daily tasks for store staff.

The pilot project involves the installation of tablets and larger screens in strategic locations throughout the store. The tablets are used to display information about products and services, while the larger screens at the entrance and within the store showcase promotions and current messages to reach customers as soon as they walk in. The tablets also allow for customer satisfaction data collection and the display of profiles for specific departments, creating a more personalized and tailored experience for each customer.

– “We see this as an important step in modernizing our store and providing customers with a more engaging experience. It’s a solution that allows us to adapt to our customers’ needs,” says Andy Dahlberg, responsible at Woody Habo.

A key step towards growth and digitalization
For Digmi, this project marks an important first step into the retail market. The company is focused on developing innovative and flexible solutions that can be adapted to the needs of businesses and their customers. The project at Woody Habo is seen as a significant milestone for future growth and expansion within retail.

Digitalizing store environments is a crucial trend as customer buying behaviors evolve. By implementing new technology, Woody Habo shows they are ready to meet future challenges and create a store environment that enhances the customer experience and sets them apart from competitors.

For more information:
Jon Berglund, CEO, Digmi, jon.berglund@digmi.se, +46 70 609 99 99
Andy Dahlberg, IT Manager, Woody Habo

About Digmi:
Digmi provides digital tools via tablets and TV screens to support both hair salons and other industries in streamlining their daily operations. For hair salons, this means support for planning the day, handling payments directly from the chair, and creating campaigns displayed across all screens in the salon. Our tools integrate seamlessly with existing booking and payment systems, eliminating the need to replace existing infrastructure. Digmi is also expanding into more industries to help businesses improve the customer experience and drive sales through simple and flexible digitalization.

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