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Simplifying daily life for our members and equipping them with tools to face the future is part of our mission. This partnership is an important step in our efforts to offer solutions that make a real difference in daily work.
Lars-Ivar Ødegaard, CEO of Hår1
We chose Digmi because we wanted our hairdressers to be able to handle both booking and payment directly from the hairdressing chair. This frees up time in our reception and at the same time increases our rebooking frequency for our existing customers.
Marlene and Dani Abunar
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Voady and Digmi Join Forces – Powering the Salons of the Future

Over the past few years, both tech innovators have reshaped the salon industry with their respective solutions. Now, Voady and Digmi are joining forces to combine their strengths and create groundbreaking new salon experiences – for both hairdressers and clients.This partnership offers salons a seamless solution where Digmi’s hardware, digital signage, and in-chair payment system integrate with key parts of Voady’s complete business platform. When the entire customer journey can be managed from a single device, both time and space are saved – while eliminating the need for multiple hardware

Studio Hair Art Takes the Next Digital Step with Digmi

Studio Hair Art, a well-established hair salon chain with salons in Mjölby, Tranås, and Motala, has chosen to collaborate with Digmi to strengthen its digital presence and streamline the customer experience. By integrating Digmi’s solutions, the salons gain new opportunities to inspire customers and optimize marketing efforts.Studio Hair Art has decided to invest in a combination of Digmi Marketplace and Digmi Marketing, allowing the salons to offer their customers digital entertainment, interactive promotions, and a smoother shopping experience directly from the chair. Through

Hair Industry Giant Björn Axén Expands Collaboration with Digmi

Björn Axén, a company with 60 years of experience in beauty and hair care, is extending its partnership with Digmi and introducing a new in-salon marketing solution. This initiative marks the next step toward a more digitally driven operation, where marketing in the salons can be managed efficiently and consistently from a central hub.After several years of collaboration, the company has decided to further invest in streamlining and modernizing its business through a broader implementation of digital solutions. By adopting a more cohesive and automated strategy, they can ensure that all

Grimaldi Takes the Chair – Leading Digmi into Its Next Growth Phase

With extensive experience in corporate governance, capital raising, and strategic expansion, Maria A. Grimaldi takes over as Chairwoman of the Board at Digmi – the company driving digitalization and innovation in the hairdressing industry. With a background in fast-growing tech, e-commerce, and SaaS companies, she will now lead Digmi’s continued growth journey and international expansion.Digmi is in a rapid growth phase, and the recruitment of Grimaldi aims to strengthen the company’s strategic leadership and accelerate its development. With her long experience in business development and

Wella Boosts Tech Pioneer – Shaping the Future of Salon Experiences

Haircare expert Wella enters a strategic partnership with innovative tech company Digmi to jointly introduce modern and sustainable tools that enhance salon efficiency and customer experience. Together, they aim to set a new standard for the future of Swedish beauty salons.The collaboration provides salons with access to digital screens and tools for marketing and payments. By integrating Wella’s informative and inspiring content with Digmi’s digital platform, salons can create a more dynamic and engaging customer experience. At the same time, administrative tasks are simplified, freeing up

Digital revolution for norwegian hair salons

Hår1, one of Norway’s largest networks for independent hair salons, and Digmi, an innovative provider of digital solutions for the hairdressing industry, have renewed and expanded their collaboration. This extended partnership aims to modernize and streamline daily operations for over 450 salons and hairdressing schools by introducing user-friendly digital tools that enhance both operations and customer experiences.Since its inception in 2005, Hår1 has been a significant player in empowering Norwegian hair salons through support and education. By renewing its collaboration with Digmi, Hår1

Nordic Tech Specialists Unite to Create Smarter, More Profitable Salons

Digmi and Duell Software have formed a strategic partnership to streamline operations and enhance the customer experience for salons across Norway. By merging Digmi’s innovative digital solutions with Duell Software’s modern point-of-sale and payment technologies, the partnership delivers a holistic solution that simplifies operations and boosts sales.Through the integration of booking, logistics, and payment systems into Digmi’s platform, hairdressers gain better tools to manage their businesses. This means more time for creative work while increasing revenue and improving the customer

Woody Habo launches pilot project to modernize store environment

Woody Habo has launched a pilot project aimed at creating a more interactive and modern store environment through digital technology. This initiative, in collaboration with tech company Digmi, seeks to enhance the customer experience and streamline daily tasks for store staff.The pilot project involves the installation of tablets and larger screens in strategic locations throughout the store. The tablets are used to display information about products and services, while the larger screens at the entrance and within the store showcase promotions and current messages to reach customers as

Digmi launches new tool to simplify in-salon marketing

With the launch of Digmi Marketing, Digmi now offers hair salons a streamlined solution for managing marketing both in the salon and across social media platforms. The tool gives salons the ability to easily create and publish content from suppliers or their own material, making internal and external communication a breeze.Digmi Marketing is a new tool designed to give salons more control over their marketing content. By integrating with supplier campaigns, hairdressers can quickly and easily publish content on in-salon screens and social media. This ensures a more cohesive communication

Digmi enters a new phase – making life easier for hairdressers

Digmi is set to shake up the hairdressing industry with a platform that saves time and boosts the customer experience. After years of development and working closely with hairdressers in Sweden and Norway, Digmi is ready to take its smart solutions to salons worldwide. The platform is designed to streamline hairdressers' work, making it more efficient – all without the need to switch out existing systems.With Digmi, salons and hairdressers can manage bookings, customer communication, and payments with ease, cutting down on time spent on admin. By integrating seamlessly with current cash

Studio L2 aims to innovate and make the industry more sustainable

Hairdresser Linnea Prytz wants to revolutionize the hairdressing industry. She aims to develop and modernize it, ensuring that customers get the best possible experience while making her salon more profitable and sustainable. She is currently transforming her salon with the help of the SaaS company Digmi.Studio L2, led by the dynamic and innovative Linnea Prytz, is taking another step forward by expanding its collaboration with Digmi. Together, they will make the salon reception-free, allowing each hairdresser to manage their clients directly from the chair. The salon is not only

Digmi enters partnership with Softpay to scale up

The leading provider of digital solutions for hair salons, Digmi, announced today a strategic partnership with Softpay, a state-of-the-art SoftPOS solution provider. The partnership marks yet another step in Digmi's efforts to offer an even better solution for hair salons worldwide.The Jönköping-based tech company Digmi is revolutionizing the hairdressing industry with its digital solutions, which aim to streamline and increase security for hairdressers and their salons. To simplify and secure payments for the industry, the company is entering a partnership with the innovative Softpay

Jon Berglund appointed new CEO of tech company Digmi

Digmi, the innovative tech company known for revolutionizing the beauty and hair care industry, announced today the appointment of Jon Berglund as its new CEO. Berglund, with over 15 years of experience in senior positions within the tech and entrepreneurial sectors, and founder of Yaytrade, takes the helm to lead the company into a new era of international growth and innovation."We are very pleased to welcome Jon Berglund as the new CEO of Digmi," said Tobias Lindberg, the company's founder. "With his extensive experience and passion for technology and innovation, we are confident that Jon

Star hairdressers digitizing their salons with the help of tech company

Award-winning salon Victor Noblesse, with roots dating back to 1959, is one of the salons that has been instrumental in shaping and developing the future hair salon platform. They are digitizing to avoid hassle and to provide better service to guests. They are also doing it to modernize for the hairdressers and to generate new revenues.Most salons around the world have a reception or cash register where all customers queue up to pay and book their next visit. That's how it's been for decades. "We are here to help hairdressers. We want to reduce their stress, administration, and hassle.

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