Natural Products magazine gets live spin-off at Natural & Organic Products Europe trade show
Natural Products magazine, the UK’s leading trade publication for the natural and organic industry, will take centre stage at this year’s Natural & Organic Products Europe trade show, following the announcement of an exciting new Keynote Theatre re-vamp. Diversified UK, the event organiser and magazine’s publisher, have confirmed that Natural Products LIVE! will run throughout the two day show at London’s Olympia on 7-8 April, bringing together the best-known features of Natural Products magazine in a dynamic series of talks and discussions.
Fronted by a choice of Natural Products magazine’s top columnists, expert contributors and editors these practical, informative and entertaining Natural Products Live! discussions will bring the magazine – and industry – to life.
“Tighter, sharper and more entertaining – that was the brief we gave ourselves for this year’s seminars,” says Natural Products editor Jim Manson, “By harnessing the energy and ideas that make it onto the pages of each month’s Natural Products, we’ll be adding some real theatre to the occasion. From panel discussions to workshops, the analytical to the polemical – we’ve made sure there’s something for everyone.”
This year’s confirmed speakers include Green & Black’s and Whole Earth founder Craig Sams. A popular winner of last year’s Natural Products Outstanding Achievement Award for services to the industry, Sams is a true organic pioneer in every sense of the word. Described as “a brilliant speaker with a truly formidable repertoire”, his impassioned, often provocative, monthly columns in Natural Products continues to be one of the magazine’s most widely read and commented on features.
Throughout their 17- and 20-year respective history, both Natural & Organic Products Europe trade show and Natural Products magazine have done much to champion the role of independent retailers within the natural products, health food and organic sectors. Given that representatives from around 70% of the UK’s 1100 independent health stores, along with thousands of smaller organic shops and regional chains, visited the event last year, the show’s free seminar programme has long been renowned for its wealth of knowledge-based content aimed specifically at these specialist retailer groups – and this year is certainly no exception.
New speakers for 2013, include marketing and sales expert Paul Clapham, creator of Natural Products magazine’spopular How’s Business column, who will present his unique take on health food retailing based on over 100 interviews with natural products retailers in ‘How’s business LIVE!’. Whilst ‘Health check your health store’ will feature top business coach and lecturer John Silvestro, who has been working closely with the NAHS (National Association of Health Stores) to help health stores maximise their business opportunities.
Panel discussions on the agenda include ‘The health of the nation’, which sees leading health professionals, nutritionists and researchers come together to offer the natural healthcare sector’s perspective on the raging debate on how to deal with Britain’s ‘health time-bomb’. Drawing on newly commissioned research and calling on ‘expert witnesses’, such as integrated health specialist Dr Chris Etheridge, this timely session will demonstrate that there is a real, proven alternative to the prevailing illness-centred approach to health.
Of course, no Natural Products LIVE! programme would be complete without a word from its editors. Closing the show with the last session of the day, on Monday 8 April, Jim Manson and assistant editor Matt Chittock pool 25 years’ collective experience of reporting on health, eco and ethical issues for a live Editor’s Comment session.
“Our session ‘The way we see it’ will give the journalist’s perspective on an industry that is itself under constant media scrutiny,” explains Manson. “We’ll take an aerial view of the natural products sector to show you how our industry looks to the outside world – and why the media seems to love us one minute and attack us the next.”
The full Natural Products LIVE! programme will be announced over the coming weeks. Entry to the Natural Products Live! Theatre is included with a Natural & Organic Products Europe trade entry pass.
Natural & Organic Products Europe, taking place on 7-8 April 2013 at Olympia London, includes four show sections: Natural Living, Health & Nutrition, Natural Beauty & Spa and The Natural Food Show. The event is free to attend for pre-registered trade visitors and relevant press representatives only.
For more information and to register, please visit www.naturalproducts.co.uk and quote priority code NPE1328 (http://www.eventdata.co.uk/Visitor/NPE.aspx?AffiliateCode=NPE1328).
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Notes to Editors:
Natural & Organic Products Europe, launched in 1997, is the UK’s biggest trade show for the natural products, health food and organic sectors. In 2012, its 16th edition attracted over 7,352 attendees from 78 countries.
Launched in 1993, Natural Products is the UK’s leading magazine for the natural and organic products industry. Published by Diversified UK, the magazine mixes industry news, practical retail advice, the latest products, research, in-depth features, interviews, organic news, company news and comment and is seen as the must-read title within the industry.
VISITOR INFORMATION: TRADE only
Location: The Grand Hall Olympia, Kensington, London W14 8UX, UK
Opening hours: Sunday 7 April, 9.30–17.30 & Monday 8 April, 9.30–17.00
Diversified Business Communications UK Ltd (Diversified UK) is a fast growing trade event organiser and publisher based in Brighton. In addition to Natural & Organic Products Europe, Diversified UK’s portfolio includes Natural Products Scandinavia; Nordic Organic Food Fair; lunch!; Casual Dining; camexpo; office*; SITS – The Service Desk & IT Support Show; SITS Europe (Germany); Natural Products magazine; and the Natural Beauty Yearbook.
Diversified UK is part of Diversified Business Communications, a leading international media company with a successful portfolio of sector leading exhibition, conferences, publications and websites.
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