Natural Products magazine gets live spin-off at Natural & Organic Products Europe trade show

Natural Products magazine, the UK’s leading trade publication for the natural and organic industry, will take centre stage at this year’s Natural & Organic Products Europe trade show, following the announcement of an exciting new Keynote Theatre re-vamp.  Diversified UK, the event organiser and magazine’s publisher, have confirmed that Natural Products LIVE! will run throughout the two day show at London’s Olympia on 7-8 April, bringing together the best-known features of Natural Products magazine in a dynamic series of talks and discussions.

Fronted by a choice of Natural Products magazine’s top columnists, expert contributors and editors these practical, informative and entertaining Natural Products Live! discussions will bring the magazine – and industry – to life.

“Tighter, sharper and more entertaining – that was the brief we gave ourselves for this year’s seminars,” says Natural Products editor Jim Manson, “By harnessing the energy and ideas that make it onto the pages of each month’s Natural Products, we’ll be adding some real theatre to the occasion.  From panel discussions to workshops, the analytical to the polemical – we’ve made sure there’s something for everyone.”

This year’s confirmed speakers include Green & Black’s and Whole Earth founder Craig Sams.  A popular winner of last year’s Natural Products Outstanding Achievement Award for services to the industry, Sams is a true organic pioneer in every sense of the word.  Described as “a brilliant speaker with a truly formidable repertoire”, his impassioned, often provocative, monthly columns in Natural Products continues to be one of the magazine’s most widely read and commented on features.

Throughout their 17- and 20-year respective history, both Natural & Organic Products Europe trade show and Natural Products magazine have done much to champion the role of independent retailers within the natural products, health food and organic sectors.  Given that representatives from around 70% of the UK’s 1100 independent health stores, along with thousands of smaller organic shops and regional chains, visited the event last year, the show’s free seminar programme has long been renowned for its wealth of knowledge-based content aimed specifically at these specialist retailer groups – and this year is certainly no exception.

New speakers for 2013, include marketing and sales expert Paul Clapham, creator of Natural Products magazine’spopular How’s Business column, who will present his unique take on health food retailing based on over 100 interviews with natural products retailers in ‘How’s business LIVE!’.  Whilst ‘Health check your health store’ will feature top business coach and lecturer John Silvestro, who has been working closely with the NAHS (National Association of Health Stores) to help health stores maximise their business opportunities.

Panel discussions on the agenda include ‘The health of the nation’, which sees leading health professionals, nutritionists and researchers come together to offer the natural healthcare sector’s perspective on the raging debate on how to deal with Britain’s ‘health time-bomb’.  Drawing on newly commissioned research and calling on ‘expert witnesses’, such as integrated health specialist Dr Chris Etheridge, this timely session will demonstrate that there is a real, proven alternative to the prevailing illness-centred approach to health.

Of course, no Natural Products LIVE! programme would be complete without a word from its editors.  Closing the show with the last session of the day, on Monday 8 April, Jim Manson and assistant editor Matt Chittock pool 25 years’ collective experience of reporting on health, eco and ethical issues for a live Editor’s Comment session.

“Our session ‘The way we see it’ will give the journalist’s perspective on an industry that is itself under constant media scrutiny,” explains Manson.  “We’ll take an aerial view of the natural products sector to show you how our industry looks to the outside world – and why the media seems to love us one minute and attack us the next.”

The full Natural Products LIVE! programme will be announced over the coming weeks.  Entry to the Natural Products Live! Theatre is included with a Natural & Organic Products Europe trade entry pass.

Natural & Organic Products Europe, taking place on 7-8 April 2013 at Olympia London, includes four show sections:  Natural Living, Health & Nutrition, Natural Beauty & Spa and The Natural Food Show.  The event is free to attend for pre-registered trade visitors and relevant press representatives only.

For more information and to register, please visit and quote priority code NPE1328 (


Media enquiries & press pass requests to:
Emma-Louise Jones, PR Manager
t: 44 (0)1273 645134 

Exhibitor enquiries to:
Carol Dunning, Event Manager
t: 44 (0)1273 645125 

Notes to Editors:

Natural & Organic Products Europe, launched in 1997, is the UK’s biggest trade show for the natural products, health food and organic sectors.  In 2012, its 16th edition attracted over 7,352 attendees from 78 countries.

Launched in 1993, Natural Products is the UK’s leading magazine for the natural and organic products industry.  Published by Diversified UK, the magazine mixes industry news, practical retail advice, the latest products, research, in-depth features, interviews, organic news, company news and comment and is seen as the must-read title within the industry.

Location: The Grand Hall Olympia, Kensington, London W14 8UX, UK
Opening hours: Sunday 7 April, 9.30–17.30 & Monday 8 April, 9.30–17.00

Diversified Business Communications UK Ltd (Diversified UK) is a fast growing trade event organiser and publisher based in Brighton. In addition to Natural & Organic Products Europe, Diversified UK’s portfolio includes Natural Products Scandinavia; Nordic Organic Food Fair; lunch!; Casual Dining; camexpo; office*; SITS – The Service Desk & IT Support Show; SITS Europe (Germany); Natural Products magazine; and the Natural Beauty Yearbook.

Diversified UK is part of Diversified Business Communications, a leading international media company with a successful portfolio of sector leading exhibition, conferences, publications and websites.


About Us

Diversified Communications UK Ltd (Diversified UK) is a fast growing trade event organiser and publisher based in Brighton, Peterborough, Leamington Spa, and Nailsworth, Glos. Its brand portfolio includes: • Casual Dining (24-25 February 2016, Business Design Centre, London) • British Tourism & Travel Show - Best of Britain & ireland (16-17 March 2016, NEC, Birmingham) • Ocean Business, Offshore Survey Conference & Ocean Careers (April 2017, National Oceanography Centre, Southampton) • Natural & Organic Products Europe (17-18 April 2016, ExCeL, London) • Geo Business (24-25 May 2016, Business Design Centre, London) • SITS - The IT Service Management Show (8-9 June 2016, Olympia, London) • MARELEC International Marine Electromagnetics conference • lunch! (24-25 September 2015, Business Design Centre, London) • camexpo (26-27 September 2015, Olympia National Hall, London) • Coach & Bus Live (30 September - 1 October, 2015, NEC, Birmingham) • office* (13-14 October 2015, Olympia National Hall, London) • Natural Products Scandinavia & Nordic Organic Food Fair (1-2 November 2015, MalmöMassan, Sweden) & • Euro Bus Expo (1-3 November 2016, NEC, Birmingham) • Natural Products is Britain’s leading trade magazine for the natural and organic products industry ( • The Natural Beauty Yearbook is the UK’s only dedicated trade guide to the natural and organic beauty and personal care market ( • Ocean Buzz is the weekly ocean technology eNewsletter providing the latest news and information from the industry ( • is a news, comment and discussion site dedicated to connecting, informing and learning within the ITSM community ( • Route One is the market-leading coach and bus industry weekly magazine ( • Coach Monthly is the leading magazine for the coach tourism community, read by coach operators, tour planners and industry professionals ( • Route One is the market-leading coach and bus industry weekly magazine ( Diversified UK is part of Diversified Communications, a leading international media company providing market access, education and information through global, national and regional face-to-face events, eMedia, publications and television stations. Diversified serves a number of industries including: seafood, food service, natural and organic, healthcare, commercial marine, and business management. Based in Portland, Maine, USA, Diversified employs over 800 staff, with divisions in the Eastern United States, Australia, Canada, Hong Kong, Singapore, Thailand and the United Kingdom.



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