Press Invite: Reserve your press pass to lunch! 2015

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The UK's award-winning food-to-go show returns to London this week

lunch!, the award-winning trade show for the UK's multi-billion lunchtime market, takes place this week at the Business Design Centre in Islington, London, on Thursday 24th and Friday 25th September.   

Now in its eighth year and featuring 350 exhibiting companies, lunch! is widely recognised as the 'must attend' event for trade and consumer press looking to get the scoop on all the latest eating out of home trends and get an exclusive preview of innovative new food-to-go launches before they reach retailers' shelves.  

Over 6,000 attendees are expected to visit, including top buyers from Pret a Manger, EAT, Costa, Greggs, Ocado, Tesco, Boots, Waitrose, Sainsbury’s, Superdrug, IKEA, British Airways, Eurostar, Brakes, Elior, Baxterstorey, Sodexo, Caterlink, and Gate Retail Onboard.  

Press passes are available to editorial staff employed by a trade or consumer publication, mainstream media outlet (newspaper, radio, TV, etc), or online magazines.  Email ejones@divcom.co.uk to request your free press pass today – please include your name, job title, company name, and full contact details (plus links to relevant by-lined articles if you are a freelancer).  

New product highlights

Follow the links below for a preview of some of the new launches being introduced at this year’s show:

• Food (incl snacks, pastries, confectionary, soups, pizza and more) – www.lunchshow.co.uk/new-food-to-go-innovations-at-lunch-2015 
• Drink (soft drinks and hot beverages) – www.lunchshow.co.uk/drink-exhibitors-unveil-their-show-highlights-for-2015    
• Catering equipment, packaging & technology – www.lunchshow.co.uk/new-equipment-packaging-technology-at-lunch-2015

Exhibitor list

Please visit www.lunchshow.co.uk/exhibiting/exhibitor-list.

Big name speakers

The 2015 Working lunch! Theatre line-up includes Roger Whiteside, CEO of food-to-go giant Greggs; Helen Higgins, food ambassador at EAT.; Mark Palmer, group marketing director of Pret A Manger; Paul Ettinger, development director at Caffè Nero; Richard Morris, managing director of Tortilla; award winning designer Afroditi Krassa; and Guy Meakin, trading manager – food on the move at Marks & Spencer.  View the full programme at www.lunchshow.co.uk/visiting/working-lunch-theatre

New Menu Innovation Theatre

Located in the new area of the Upper Feature Level, the show’s new theatre will host the live finals of the annual British Smoothie Championships (sponsored by Magrini), the Café Life Awards heats, and an exciting new series of master classes led by industry experts like Sebastian Michaëlis, tea buyer and blender at Tata Global Beverages; The Gentleman Baristas (Henry C.A.W Ayres and Edward T.G.E Parkes); Chris Fung, managing director of Crussh Juice Bars; Frank Boltman and Alex Stone from Trade in London’s Commercial Street; Mark Jankel, founder of The Street Kitchen; and Jay Morjaria, founder & exec chef at The Sutra Kitchen.  View the full programme at www.lunchshow.co.uk/visiting/menu-innovation-theatre

Media enquiries & press pass requests to:
Emma-Louise Jones
Head of PR
ejones@divcom.co.uk 
01273 645134

Registering in advance is highly recommended as press passes are not guaranteed to be issued on the day.  It will also enable fast track entry.   Alternatively, to register for a free visitor pass, please visit www.eventdata.co.uk/Forms/Default.aspx?FormRef=Lun95Visitor&TrackingCode=PR1. 

* Please note: This is a trade only event.  Additional details may be requested to verify journalistic activity and all press passes are issued at the management’s discretion. Marketing/advertising, sales, PR representatives, publishers, and other non-editorial professionals of media organisations are NOT eligible for press passes.  Film crews will not be admitted into the event without prior authorisation from the organiser.

Notes:

Awards:

lunch! won Best Trade Show at the Exhibition News Awards in February 2014 (it was also shortlisted for Best Trade Show and Best Trade Show Marketing Campaign in 2015).  lunch! won Best Marketing Campaign of the Year in 2012 and was named Best UK Trade Show Exhibition under 2,000sqm for two years running in 2010 and 2011 at the Association of Event Organisers’ Excellence Awards.

High res images are available on request:
http://www.lunchshow.co.uk/wp-content/uploads/lunch-2014-wide-shot.jpg
http://www.lunchshow.co.uk/wp-content/uploads/lunch2014-high-shot.jpg
http://www.lunchshow.co.uk/wp-content/uploads/LUN14_Aisle-image-low-res.jpg
http://www.lunchshow.co.uk/wp-content/uploads/lunch-2014.jpg

Diversified Communications UK (Diversified UK) is a fast growing trade event organiser and publisher based in Brighton, Peterborough, Leamington Spa, and Nailsworth, Glos. In addition to lunch!, Diversified UK’s portfolio includes Casual Dining; Natural Food Show at Natural & Organic Products Europe; Natural and Organic Awards; Nordic Organic Food Fair in Malmö, Sweden (co-located with Natural Products Scandinavia); camexpo; Natural Products magazine; Natural Beauty Yearbook; office*; GEO Business; Ocean Business (including Offshore Survey Conference & Ocean Careers); OceanBuzz; MARELEC Marine Electromagnetics conference; SITS – The IT Service Management Show; ServiceDesk360; Euro Bus Expo; Coach and Bus Live; British Tourism & Travel Show – Best of Britain & Ireland; The Route One Operator Excellence Awards; National Coach Tourism Awards; RouteONE magazine; CDC News; miniPLUS; CDC Coach Tourism Yearbook; and Coach Monthly.  For more information, visit: divcom.co.uk.

Diversified UK is part of Diversified Communications, a leading international media company providing market access, education and information through global, national and regional face–to–face events, digital and print publications and television stations. Diversified serves a number of industries including: seafood, food service, natural and organic, healthcare, commercial marine, and business management. Based in Portland, Maine, USA, Diversified employs over 850 staff, across eight divisions in seven countries. For more information, visit: www.divcom.com.

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