‘Extra Mile’ Message Sweeps U.S.

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217 Mayors Encourage Creating Change with ‘Extra Mile Day’

Marina del Rey, CA (Oct. 19, 2011)   We’ve all heard the first message: People want change. A second message is now spreading across the country: If you want change, “go the extra mile” and create the change you want to see.

As a part of the “Go the Extra Mile” movement, 217 Mayors have come together to remind people that individuals and organizations each have the authority to promote change by their willingness to do more, give more, and go the extra mile. In association with the Extra Mile America Foundation, mayors in all 50 states are declaring November 1, 2011, as “Extra Mile Day”…a day acknowledging the capacity we each have to create positive change in our families, organizations, communities and world. 

“We all talk about wanting change…happiness…more opportunity. However, relying on others to make that happen is only wishing for life to get better,” says Extra Mile America Foundation founder Shawn Anderson. “Life can be hard, but the ‘go the extra mile’ message gives people an alternative to just throwing their arms in the air and saying ‘I give up!’”

With so many people discontent with their current position and demanding change in opportunity, “Extra Mile Day” offers the chance to give people a renewed perspective on their current situation.

“Going the extra mile is doing more than the normal...more than expected. Going the extra mile is getting back up after we've been knocked down…despite whatever has happened. Going the extra mile is where transformation begins,” says Anderson, a motivational speaker.

From 23 mayors in 2009 to 217 in 2011, the “go the extra mile” message is taking root and spreading across the country.  A map and list of the participating cities can be found at http://www.extramileamerica.org/2011-extra-mile-day-cities-states/#XYZ2

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For more information about the Extra Mile America mission, please visit www.ExtraMileAmerica.org.

To speak to someone directly at Extra Mile America:

Extra Mile America: Empowering individuals, organizations, and cities to go the extra mile.

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