Falken on the pulse at Tokyo Auto Salon 2016

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Falken Tyre will present its new brand identity at the upcoming Tokyo Auto Salon 2016 at Makuhari Messe in Chiba Prefecture from Friday 15thJanuary to Sunday 17th January 2016.

The theme of this year’s Falken booth is ‘Experience the PULSE’ with visitors able to feel the PULSE first-hand via bespoke exercise bikes that convert the energy generated when pedalling into exciting video and music playback.

Continuing the theme of energy, other exhibits will include a full-scale model of the Falken-sponsored Red Bull Air Race ‘plane flown by ace pilot Yoshihide Muroya, flanked by the Falken Porsche that competed in the Porsche GT3 CUP Challenge Japan.

Complementing the dramatic vehicle displays will be Falken’s latest line-up of AZENIS, ZIEX, SINCERA and EUROWINTER Series tyres.

Press Contact
Elan PR Ltd
Melissa Wicks
T: 44 (0) 1295 780411
M: 44 (0) 7835 590481
e: mel@elan-pr.com

About Falken Tyre Europe

The Falken Tyre Europe GmbH is the European affiliate of the Japanese tyre manufacturer Sumitomo Rubber Industries Ltd., with about 23,000 employees it's the seventh largest tyre manufacturer worldwide. From its location in Offenbach/Main, the company markets and sells a complete tyre portfolio for passenger cars, trucks, pick-ups and SUVs as original equipment and for the entire European retrofitting market. All Falken products comply with the ISO standards 9001, 16949 and 14001. Developed and tested in the world’s most demanding racing series, the Falken tyres provide the maximum of individual driving enjoyment – at outstanding value for money. Further information under: http://www.falkentyre.com

Media contact company: FalkenTyre Europe, Kerstin Schneider
Press Office, Tel.: 49 69 247 5252 676, Fax: 49 69 247 5252 11,
E-Mail: k.schneider@falken-europe.de

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