Fazer completes the acquisition of the Swedish confectionery manufacturer Aroma

Fazer has completed the acquisition of Swedish confectionery manufacturer Konfektyrfabriken Aroma AB, following the announcement in May 2026. The transaction has received all necessary regulatory approvals and was finalised on 15 June 2026. The acquisition is an important step in Fazer’s growth strategy and further strengthens the company’s position in both the Swedish and Nordic confectionery markets.The acquisition includes Aroma’s operations with three production facilities located in Stockholm, Eskilstuna and Bengtsfors in Sweden and approximately 100 employees. Aroma will be integrated

Only 5% of Finnish youth consume enough whole grains – Fazer makes it easier to increase whole grain intake through product development

Finnish youth are not getting nearly enough whole grain in their diets. According to a new study[1)], 15–17-year-olds consume on average only about half of the recommended amount of whole grain, which reduces the intake of essential nutrients – such as dietary fibre and folate. Experts emphasise that whole grain bread and healthy breakfasts and snacks support young people’s energy levels and overall nutrition.Young people in Finland are far from meeting whole grain intake recommendations. A recent (2026) study1) by the University of Eastern Finland found that Finnish youth, aged 15–17,

Karl Fazer shop-in-shop opens at Helsinki Airport – an immersive chocolate experience for all senses

A Karl Fazer shop-in-shop has opened in the Avolta store at Helsinki Airport, inviting travellers to experience chocolate and Finland, the world’s happiest country, with all their senses.“Our shop-in-shop looks, smells, tastes and feels like Karl Fazer Milk Chocolate – and like Finland, the world’s happiest country. We’ve turned chocolate shopping into a sensory journey into the Finnish state of mind,” says Kari Kuikka, Director, Travel Retail & Industrial, Fazer Confectionery. In the Karl Fazer shop-in-shop, travellers can use artificial intelligence to create fun photo souvenirs of

Fazer to acquire Swedish candy producer Aroma

Fazer continues executing its growth strategy and has agreed to acquire Konfektyrfabriken Aroma AB, a Swedish confectionery manufacturer known for its classic candy products such as Röda Hjärtan, Geléhallon, Hallonbåtar and Gräddkola. The acquisition strengthens Fazer’s position in the Swedish candy market, particularly in pick & mix, packed candy, and seasonal products. The acquisition is subject to customary regulatory approvals.Founded in 1921, Aroma is one of the major confectionery manufacturers in Sweden. The company employs approximately 100 people and operates three production sites

Fazer Puikula Ohut Ruis won the Finnish Food Innovation of the Year Award – novelty allows rye bread enjoyment also for sensitive stomachs

Fazer Puikula Ohut Ruis rye bread has won the Finnish Food Innovation of the Year Award, which was presented today at the Food Fair at the Helsinki Expo and Convention Center. The winning whole grain rye bread is a stomach friendly novelty which utilizes Fazer’s patented LOFOTM enzyme. The award jury especially appreciated the product’s innovativeness, health benefits, and suitability for those with sensitive stomachs.Rye bread is a beloved national food in Finland, but many have to avoid it due to unpleasant digestive symptoms. Rye contains a high amount of fructans, which are among the

Fazer Experience Visitor Centre continues to gain popularity – it welcomed its two-millionth visitor in April 2026

In 2025, Fazer Experience Visitor Centre broke its all-time visitor record of 250,000 visitors. Unique in Finland, the Visitor Centre is an experiential destination that has grown in popularity throughout its ten years of operation. As summer approaches, the share of international visitors is also expected to increase.”The share of guided tours conducted in languages other than Finnish and Swedish has increased significantly over the past four years, and in 2025 these tours, mostly guided in English, already accounted for more than 20 per cent of our visitors,” says Anu Kokko, Director of

Heli Anttila appointed VP, Research & Development at Fazer Group

To further fuel the company’s innovation agenda Fazer is investing in Group-level Research and Product development and has appointed Heli Anttila as VP, Research & Development at Fazer Group.To unlock the power of innovation across the Group, Fazer is undertaking a significant transformation in how innovation is approached and led across the organisation. A new Group-level Research and Product Development (R&D) function has been established as a centre of excellence, driving innovation and capability development across Fazer. Heli Anttila (M.Sc. Food Science and MBA) has been appointed

Fazer Aito responds to consumer wishes – a delicious apple & cinnamon flavour joins the gurt range, along with more pack sizes

This spring, Fazer introduces a new gurt flavour to the Finnish consumers: Fazer Aito Gurt Apple & Cinnamon. At the same time, the refreshing Fazer Aito Gurt Pear, a long‑time consumer favourite, will be launched in a larger pack size. Finns are enthusiastic gurt consumers when comparing internationally². Fazer continues to develop its oat‑based gurt range by actively listening to consumer wishes and feedback.Fazer Aito Gurt Apple & Cinnamon 150 g The rich, smooth and indulgent apple-cinnamon flavour tops consumers’ wish lists¹. Apple-cinnamon is a familiar and much‑loved flavour in

Fazer’s bakery novelties delight the fans of Pullava and Reissumies Filled breads

This spring, Pullava – celebrating its 50th anniversary this year – presents mini buns in caramel and cinnamon flavours, staying true to Pullava’s iconic softness. The new Fazer Puikula Fluffy Wholegain, two completely new Fazer Lemppari flatbreads, and Oululainen’s delicious Jälkiuuni Rustic Oat will also arrive in bread shelves. The Reilu Graham offers a high-fibre option, and the Oululainen Reissumies Filled Bread range expands with three new delicious on-the-go snacks.Pullava turns 50 – new mini buns arrive in stores to celebrate the anniversary year Oululainen Pullava Mini Cinnamon

Fazer Rosé Jellies delight, Omar surprises as a deliciously melt-in-the-mouth chocolate tablet

Fazer once again introduces new, on‑trend flavours and beloved classics in a new form to the confectionery shelves. The combination of sweet and salty is one of the prevailing international confectionery trends, and it is also visible on Finnish sweet aisles. Fazer’s new confectionery products will be available in shops from early May, with the new Fazer Rosé Jellies arriving already in early April.Karl Fazer Omar chocolate tablet 180 g (Limited Edition)Omar celebrates its 60th anniversary by combining soft toffee pieces – loved by Finns since 1922 – with Karl Fazer milk chocolate. Palm

A masterpiece of craftsmanship and an Easter classic – Fazer’s beloved Mignon egg turns 130

While visiting Germany back in 1896, Karl Fazer came up with the idea of a real eggshell that would be filled with chocolate. Ever since, the handcrafted Mignon egg has been one of Finland’s most cherished Easter products, with around 1.6 million eggs produced each year.Fazer’s founder Karl Fazer came up with the idea of the Mignon egg during a business trip to Germany, and the rest is history: the production of this classic Finnish Easter delicacy began in 1896. Today, around 1.6 million Mignon eggs are produced annually at Fazer’s chocolate factory in Vantaa. Production of Mignon starts

Fazer Group’s Annual Report 2025 published

Fazer has today, 9 March 2026, published its Annual Report, containing a Business Review and a Sustainability Review, a Corporate Governance Statement, the Board of Directors’ Report and the Financial Statements 2025.   The report provides a comprehensive overview of the company’s strategic development, business and sustainability performance, as well as governance practices in 2025. The full report is available in Finnish and English. The Business and Sustainability Reviews as well as key financials are also available in Swedish. The Annual Report is attached to this release as a PDF

Fazer signs MoU with Reliance Consumer Products Ltd to explore strategic partnership in Indian market

Fazer has signed a Memorandum of Understanding with Reliance Consumer Products Limited, a subsidiary of Reliance Industries Limited, to explore a strategic partnership in the fast-growing Indian market.Fazer and Reliance Consumer Products Limited (RCPL) have signed a Memorandum of Understanding to evaluate the possibility to establish a strategic partnership in the Indian chocolate market. This would entail the introduction and scaling of selected Fazer products produced in Finland to the Indian market. As part of this evaluation, the two companies are in parallel assessing the

Froosh expands into energy drinks category: three Froosh Energy flavours containing fruit juices will arrive in shops in March

Froosh, known for its fresh fruit and berry smoothies, is expanding its product range into energy drinks. The new Froosh Energy drinks include fruit juices, vitamins and natural caffeine sourced from guarana. The products contain no added sugar or colourings. The new energy drinks will be available in grocery shops in March 2026.Froosh smoothies have an established position among Finnish consumers, and according to consumer tests commissioned by Fazer[¹)], there is growing interest in fruit juice-based energy drinks. Expanding to the category of energy drinks is a natural continuation for

The plant-based Fazer Aito product family expands: Organic oat drink returns to stores – refreshing new Strawberry & White Choco protein flavour delights

The Fazer Aito Organic Oat Drink returns to stores by popular demand. At the same time, the Fazer Aito range of protein-rich oat drinks is expanded with a new flavour: Strawberry & White Choco. The protein drink has been developed to meet consumers’ demand for delicious, plant-based products.Fazer Aito Organic Oat Drink 1l ESL returns to the chilled shelves in stores following consumer demand. The oat drink is made in Finland and contains only three ingredients: water, gluten-free organic oats and a pinch of salt. No additives and no artificial flavours. Fazer Aito Organic Oat Drink is

Finns love their national bread – Fazer produces nearly one million rye breads per day

The National Rye Bread Day is celebrated on 28 February. Finland’s favourite bread is more topical than ever: wholegrain rye bread supports wellbeing and is naturally a good source of fibre and plant protein. At the world’s largest rye bakery in Lahti, the new rye bread line produces the rye breads Finns love.Fazer continuously invests in rye-baking expertise and production as well as innovates new products. In Fazer’s Lahti bakery, the largest rye bakery in the world, nearly one million rye breads are baked every day. The bakery produces, among others, the beloved Puikula, Reissumies and

FAZER GROUP JANUARY - DECEMBER 2025: RECORD HIGH NET SALES AND COMPARABLE OPERATING RESULT

Financial information in this release is derived from Fazer Group’s consolidated financial statements which are prepared in accordance with IFRS Accounting Standards. The information in this release is unaudited. The figures in brackets refer to the same period previous year unless otherwise stated. Fazer Group’s 2025 financial statements will be published in week 11. Read the whole Financial statement release   January - December 2025 highlights ·

The cocoa-free and vegan hit bar Fazer Taste the Future Raspberry Dream returns to stores

Fazer’s delicious cocoa-free and vegan innovation, the Taste the Future Raspberry Dream wafer bar, will return to retail stores in February 2026. The newcomer, which quickly became a consumer favourite, sold out last summer when Fazer first launched it in Finland and Sweden.In the coating of the Taste the Future Raspberry Dream wafer bar, Fazer has replaced cocoa with Finnish rye. The limited edition launched in summer 2025 was the first cocoa-free innovation produced on an industrial scale at Fazer’s confectionery factory in Vantaa. The first production batch sold out immediately, and

Set the table with Fazer’s newest and most beloved Easter treats

Easter brings mouth‑watering novelties to stores: Karl Fazer Peach Yogurt pralines delight with their fruity flavour, and the American Pastilles Chocolate Egg hides mini American Pastilles inside. The beloved classic Mignon egg turns 130 years. Fazer’s selection combines the traditional flavours of spring’s most cherished celebration with exciting and eye‑catching new products.Karl Fazer Peach Yogurt pralines 250 gKarl Fazer pralines get a delicious new flavour. Perfect for the Easter table or as a gift. The fruitiness of peach yogurt brings a springtime feeling to the soft milk chocolate.

Fazer becomes the main partner of Special Olympics Finland – working together for a more inclusive world of sports

Fazer’s Oululainen Reilu brand and Special Olympics Finland are strengthening their collaboration which began in 2024. As of 2026, Fazer will act as the main partner of Special Olympics in Finland. The partnership is built on a shared ambition to promote inclusion, wellbeing and the joy of physical activity for people of all ages and abilities.Special Olympics is an international sports movement that brings the transformative power of sport to life. It provides people with intellectual disabilities the opportunity for regular training, competition, and sharing the joy of sport with friends,

“Too Good for Food Loss” sales points launched in all Fazer Gateau bakery shops

Fazer’s Gateau artisan bakery is strengthening its efforts to reduce food loss by launching “Too Good for Food Loss” points in all its bakery shops in Finland and Sweden. From now on, breads and buns from the previous day will be sold at 40% off.“We have previously sold Gateau bakeries’ day-old breads and buns through digital food loss platforms such as ResQ Club. Now, these discounted surplus products are also available to everyone in our bakery shops,” says Miika Kostilainen, Head of Fazer Retail. Each Gateau bakery shop features a “Too Good for Food Loss” point, where customers can

Fazer’s bakery novelties: Puikula Ohut Ruis is gentle on the stomach thanks to LOFO™ enzyme, beloved classic Pullava celebrates 50 years

Spring brings delicious new products that make everyday moments and celebrations even more enjoyable. Fazer’s beloved brands are introducing exciting new flavours and fresh takes on classics, for instance, Karl Fazer Raspberry Yogurt delights soon in pastries. These novelties are in grocery stores starting from January 27.Puikula Thin Rye 6 pcs 210 g – the market’s first stomach-friendly thin rye breadThe new Puikula Ohut Ruis is a taste-test winner*. This innovation is perfectly thin, wonderfully rye-flavoured, and pleasantly chewy. It is a wholegrain rye bread baked in Lahti using

New Fazer Alku Granolas and Fazer Alku Roasted oat porridge elevate breakfast

Fazer’s beloved Alku product family is expanding with two granolas and an innovative roasted oat porridge, answering consumers’ wishes for healthy and tasty options. The new Fazer Alku products will be available in K-group’s grocery stores from early January and in S Group grocery stores by the end of February.Fazer Alku Granolas are rich in fibre and whole grain oats and contain 30% less sugar than granolas on average, making them a great choice for health-conscious consumers and the whole family. Made from Finnish oats, these granolas are perfect for breakfast or as a snack and carry the

Fazer, S Group, KLINGER Finland and GS1 jointly test 2D code that brings intelligence to consumer packaging

Fazer, S Group, product marking expert KLINGER Finland and standards organization GS1 Finland are piloting the possibilities of dynamic GS1 2D code on the Fazer Remix 30th anniversary candy bag. In this pilot, the candy bag will feature a new 2D marking that adds smart functionality to consumer packaging and enables more efficient information sharing throughout the supply chain. The new Remix 30th anniversary bags with 2D codes will be available in stores during December.The QR-like 2D code on the back of the bag is a new global marking method that allows more detailed data to be