Game for success: FRIMA celebrates 15,000th VarioCooking Center®
Renowned game restaurant installs landmark multifunction unit; jugged hare, venison ragout and wild boar are ‘fantastic’ when cooked in hi tech appliance
FRIMA has just delivered its 15,000th VarioCooking Center. The landmark unit, a VarioCooking Center Multificiency 112T, went to the renowned Club de la Chasse et de la Nature, in the Marais quarter of Paris. Head chef Laurent Ruben says the speed, precision and cooking power of his new table-top model, and the flexibility of the two-pan system, have had a huge impact on his kitchen.
The club, which opened in the 70s, has a 50-seater restaurant for members and guests as well as facilities for events for up to 160. Game dishes such as jugged hare, ragout of venison and wild boar, alongside traditional fondues, soups and sauces, form the core of the menu. "We use the VarioCooking Center for all our dishes, from the classics to potato chips, and it’s giving us fantastic results," says Laurent.
The FRIMA appliance has been integrated into a special island suite, manufactured by Artinox, and is now at the heart of the kitchen. “As more and more restaurant owners specify FRIMA, their pressure has led manufacturers to adapt their island suite designs to accommodate the VarioCooking Center,” explains Graham Kille, managing director of FRIMA UK.
15,000 units in nine years
The VarioCooking Center, which was launched in 2005, has driven the development of multifunctionality in kitchen technology. The latest version combines all the functions of conventional cooking appliances, such as the griddle, kettle pan, bratt pan and deep-fryer, into a highly efficient, versatile cooking appliance. Boiling, frying, deep-frying, low-temperature cooking, confit and sous-vide can all be done in just one appliance.
“The advantages of such technology are clear,” says Graham. “Low space requirement and low costs for electricity, water and raw materials on the one hand, higher performance and flexibility on the other.
“More than 70 patents and patent applications confirm the VarioCooking Center’s market-leading position in multifunction cooking appliances.” That market-leading position is underlined by FRIMA’s customers, 96% of whom say they would buy another VarioCooking Center. (FRIMA market research 2012).
For information and brochures, or to come to a free Cooking Live demonstration, call FRIMA UK on 0845 680 3981, email info@frima-uk.co.uk or visit www.frima-uk.co.uk
Copy ends
FRIMA celebrates 15000th unit.docx – Oct-14
Press Enquiries:
Toni Turner at The Publicity Works
Tel: 01263 761000 Email: frima@publicityworks.biz
For more news about FRIMA visit the press office at www.publicityworks.biz
Graham Kille, FRIMA UK: 0845 680 3981
Benoît Gourgues, FRIMA International: +41 71 727 90 14
Separation/Inclusion charges: By email only to toni@publicityworks.biz
More information on FRIMA International from www.frima-uk.co.uk
VarioCooking Center is a registered trademark of FRIMA International
Tags: