Brand Connections Offers Unique Ryanair Sponsorship Opportunity.
Marketing and media company, Brand Connections, has announced on the marketing ideas search engine Getmemedia.com that for the first time it is offering “category dominance” of media sponsorship across the UK fleet of Ryanair aircraft.
The highly desirable opportunity offers at least two-hours worth of dwell time with an 85% British ABC1audience, in planes flyers taking off or arriving at a UK hub.
The advertising material includes Brand Connections’ patented Care Cover Tray Tables and overhead lockers; an ideal medium for brands looking to transmit a detailed message or promote interaction and require added consideration time from the viewer.
As the largest airline in Europe, each Ryanair aircraft averages six flights per day, travelling to/from its UK hubs. In excess of 2.5 million UK passengers board the aircraft monthly and spend an average of two hours exposed to the brand messaging. Recent research Brand Connections has found that Ryanair passengers are highly receptive, with purchase intent increasing among the surveyed group by 26%.
The opportunity, which is being exclusively announced on Getmemedia.com, has been brought to the UK following its success in the US and Europe, with previous clients including Sony, Unilever, P&G and Johnson and Johnson.
Pete Davis, managing director at Getmemedia.com, commented: “This is an ideal media opportunity for clients looking to cash-in on a “Media first” for their brand. It also provides a low-cost and innovative platform that delivers to a large audience. With two-plus hours of dwell time, brands can target passengers when they are happy and relaxed; a truly captive audience who are looking for engagement.”
For more information see getmemedia.com
<a href="http://www.getmemedia.com " >Getmemedia.com</a>
For more information please phone 08450 557269 or email enquiries@getmemedia.com.
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Supported by ISBA, Marketing Society and IPA, Getmemedia.com is an unbiased information source, which aims to educate marketers and agencies, helping them make more informed media choices for their brands. The site also offers online insight and case studies from industry experts like NMA, RAB, IAB and Thinkbox.
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