Haglöfs keeps winning design awards
The outdoor company Haglöfs has won yet another design award, as the Outdoor Industry Award has been assigned to its new sleeping bag – L.I.M DOWN. With its mere 473 grams the L.I.M DOWN is most likely the lightest down sleeping bag in the world. The award will be presented to Haglöfs at OutDoor Friedrichshafen, the leading international trade show for the outdoor industry.
For spring/summer 2015 Haglöfs is introducing L.I.M DOWN which is most likely the world’s lightest series of down sleeping bags (195 cm, +1°C T limit), weighing in at only 473 grams. In order to minimize weight, the sleeping bag does not have a zipper. Instead, it is completely open at the bottom, which makes it easy to both let in fresh air and lift the sleeping bag above your ankles and walk a bit without having to get out of the bag. If you want to close the sleeping bag, you simply pull it shut using a built-in drawcord, thus creating a normal foot section. The sleeping bag uses several different types of construction to keep the down in place around different parts of the body. The opening at the top is relatively generous so it is easy to climb into the sleeping bag, but it can be pulled shut if you want to have a close-fitting, warm hood.
L.I.M DOWN has now been awarded the prestigious Outdoor Industry Award in the category sleeping bags. The award will be presented to Haglöfs in a ceremony during the OutDoor Friedrichshafen, the leading international trade show for the outdoor industry, to be held July 10-13 this year.
The jury, comprising international sport journalists as well as experts from trade and design, has reviewed the L.I.M DOWN based on criteria such as innovation, design and performance.
Text is available for download at www.haglofs.com/press.
For more information, please contact:
Sara Skogsberg Cuadras
PR & Media Manager
+ 46 8 584 400 14
sara.skogsberg-cuadras@haglofs.se
Haglöfs develops clothing, footwear and hardware for people who invest in an active outdoor lifestyle. From small-scale backpack manufacturing in 1914, Haglöfs has developed into one of the world’s leading suppliers of technical and sustainable outdoor products by means of modern product development and strategic distribution. The Haglöfs brand is primarily marketed to 25 European and Asian markets and the company employs some 200 people. Sales for 2013 amounted to SEK 724.5 million. Haglöfs is owned by ASICS Corporation since 2010. www.haglofs.com
CONTACTS:
PR & Media Manager: Sara Skogsberg Cuadras, sara.skogsberg-cuadras@haglofs.se
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