CHRIS BOARDMAN IS CONFIRMED TO ATTEND THE CYCLE SHOW

Boardman Performance Series bikes are gearing up for the Cycle Show at the NEC, Birmingham.  With special guest Chris Boardman MBE on stand D11 from 12pm this Friday. 

The Boardman name; penned by the brand’s creator, Olympic medal-winning Chris Boardman has become truly iconic in the cycling.  As proficient in the medal stakes as its creator; this year winning the accolade for ‘Best Bike Brand of the Year’ at the 220 Triathlon awards.

From 25-28 September, visitors to the show will be invited to view and demo an impressive array of Boardman’s Performance Series bikes including the multi award winning Boardman SLR and the best- selling Hybrid Pro.

Visit the stand to enter a competition to win one of two ultra-sleek and super-lightweight Boardman Performance Series carbon frames, signed by the Olympic and World Champion Triathlon winning, Brownlee brothers. There will also be a host of other signed cycling accessories up for grabs.

Try for yourself Boardman’s unrivalled design quality and performance at the show’s specially designated demo area.

Visitors to the show are invited along to meet Chris at the Boardman Performance Series stand D11 between 12pm and 1pm this Friday 26th September.

ENDS

Louise Iles

Email: louise.iles@halfords.co.uk

Tel: 01527 513206

With over 100 years experience of selling cycles, Halfords are the UK's number one bike specialist. At Halfords, we understand that selling a bike is more than providing it in a box. That is why we offer free* bike build at your local Halfords store even if you buy online and have your bike delivered to your door. We'll also fit free of charge any accessories you've bought at the same time as your bike, whether bought online or in store. We also offer a six-week free health check on your bike.

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