HALFORDS PARKING SENSORS TAKE THE BUMPS OUT OF REVERSING
Halfords is introducing a new range of low cost parking sensors to help more drivers avoid bumps and scrapes when parking.
Sensors are common place on new vehicles, but a large number of Britain’s 30 million cars don’t have them, either because they were not available when the cars were new or are too expensive.
Parking sensor technology is more relevant than ever as research shows that over 10 million car owners have suffered annoying scuffs or scratches as a result of unwanted contact in car parks over the last year.
Also modern cars are longer than their predecessors by up to 12cm on some models, making parking that much more difficult.*
Richard Newman, of Halfords, said: “Many more drivers could benefit from this helpful technology and customers have told us they would welcome parking sensors if they were available at a more affordable price.
“We’re delighted to introduce this new range that costs 75% less than some premium car manufacturers charge - depending upon the vehicle.”
Made by Veba, the sensors fit to the front or rear of a vehicle. They can be painted to blend in with bumpers and are compatible with vehicles equipped with rear-mounted tow bars and spare wheels. An optional visual display is also available.
The parking sensor range starts at £59.99 and can be fitted for £64.99.** They can be ordered online at www.halfords.com or in store.
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Media contact:
James Dale, PR Coordinator
T: 01527 513315
Stuart Humphreys, Automotive PR Manager
T: 01527 513410, M: 07738 751930
E: stuart.humphreys@halfords.co.uk
Notes to Editors
Research findings taken from a Halfords/G3 survey of 2187 UK drivers conducted during July 2013.
*Vehicle length measurements taken from Parkers.
*Additional parts may be necessary depending on the car.
Details of New Valet parking sensors available at Halfords:
Front Parking Sensor System AVPSS1F (£69.99)
- 4 x Paintable Matt Black Sensors
- Self-testing functionality
- Compatible in vehicles with towbars and spare wheels
- Buzzer with volume control
- Sensor spacing rings for angled mounting
- Optional display available
Parking Sensor Display AVPSD1 (£24.99)
- Colour LED Display
- Built-in Buzzer
- Reversible and Invertible display
- Roof or dashboard mounting options
- To be used with parking systems AVPSS1 and AVPSS1F
Rear Parking Sensor System AVPSS1 (£59.99)
- 4 x Paintable Matt Black Sensors
- Self-testing functionality
- Compatible in vehicles with towbars and spare wheels
- Buzzer with volume control
- Sensor spacing rings for angled mounting
- Optional display available
Halfords Group plc
The Group is the UK's leading retailer of automotive, leisure and cycling products and through Halfords Autocentres also one of the UK's leading independent car servicing and repair operator. Halfords customers shop at over 460 stores in the UK and Republic of Ireland and at halfords.com for pick-up at their local store or direct home delivery. Halfords Autocentres operates from around 300 sites nationally and offers motorists dealership-quality MOTs, repairs and car servicing at affordable prices.
The Halfords group strategy is based on three pillars:
· Supporting Drivers Of Every Car
· Inspiring Cyclists Of Every Age
· Equipping Families For Their Leisure Time
The Getting into Gear 2016 plan for the Retail business is based on executing in five key areas in order to deliver a significantly-enhanced customer experience:
· Service Revolution
· The H Factor
· Stores Fit To Shop
· 21stCentury Infrastructure
· Click With The Digital Future
Halfords employs approximately 12,000 colleagues and sells around 10,000 product lines in stores, increasing to around 30,000 lines online. The product offering encompasses significant ranges in car parts, cycling, in-car technology, child seats, roof boxes, outdoor leisure and camping equipment. Halfords own brands include Apollo and Carrera cycles, augmented by exclusive UK distribution rights for the premium-ranged Boardman cycles and accessories. In outdoor leisure, we sell a premium range of camping equipment including brands such as Gelert and Outwell. Halfords offers customers expert advice and a fitting service called "wefit" for car parts, child seats, satellite navigation and in-car entertainment systems, and a "werepair" service for cycles.
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