Inaugural International Ski Travel Market Drives Real Business
The first International Ski Travel Market has taken place in Kitzbuhel, Austria. Over 170 ski tourism professionals from 23 countries converged on the Alpine resort renowned for its first class skiing and unrivalled hospitality. Attendees included 65 exhibitors from 11 countries as far afield as the USA and Canada and 65 ski buyers from 20 countries including China and Russia setting the scene for a truly international event. The two day appointment-led event was a productive period of meetings and networking where business deals were signed for winter 2014/2015. Intensive 1-1