New Book Reveals Why 90% of Company Strategies Fail and What to Do About It

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The Execution Revolution, written by experienced management consultant Johan Grönstedt, dissects the reasons why the majority of company strategies fail to achieve their objectives. It shares the author’s unique methodology for strategy execution that emphasises the importance of prioritization, actionability and digital acceleration as the levers behind scalable success in an increasingly disrupted business environment.

Research has shown that a staggering 90% of strategic initiatives fail to achieve their projected financial gains within the expected timeframe. And only 13% of employees have a clear understanding of their company’s most important priorities. These shocking findings emphasise the critical need for a new model to lead the charge against the tide of strategic failures that plague modern corporations.

Johan Grönstedt says: “My journey has been defined by the quest to bridge the gap between strategic theories and their real-world application. Traditional methods often falter in the digital age, which led me to author The Execution Revolution. This book is a manifesto for a new era of strategy execution—one that leverages digital enablement with modern methodologies to bring strategies to life swiftly, efficiently, and with compelling engagement."

By combining theoretical insights with practical application, Grönstedt aims to inspire leaders to adopt a focused, less-is-more approach to achieving strategic goals. His streamlined and potent methodology consists of four components Most Important Goals, Strategic Initiatives, Key Activities and Strategy Stand-Ups. The author also looks at the key role digital acceleration plays in the successful execution of strategies.

Daniel H. Pink, #1 New York Times bestselling author of The Power of Regret, Drive, and To Sell Is Human says about the book: “In The Execution Revolution, Johan Grönstedt presents a compelling case for focus in an age of distraction. His insights on prioritization and commitment culture will reshape how you think about strategy. And his framework will help you turn ambitious goals into tangible results.”

Johan Grönstedt has dedicated his life to the pursuit of excellence in the field of strategy execution, expertly navigating the realms of both theory and practical application. He is a seasoned management consultant and the Vice President and Chief Product Officer at Howwe Technologies. Known for simplifying complex concepts into clear, engaging advice, Johan has worked with hundreds of senior leadership teams, directly impacting strategic success across numerous organizations.

Notes to editors

  • The Execution Revolution is published on 26th September 2024 by LID Publishing, available as paperback and e-book
  • For more information about Johan Grönstedt, please visit his LinkedIn
  • For more information about LID Publishing, please visit www.lidpublishing.com

For all media requests, please contact Teya Ucherdzhieva (E:teya.ucherdzhieva@lidbusinessmedia.com; M: +44 (0) 7928 666 131)

Howwe Technologies AB (publ) stands at the forefront of SaaS innovation as the creators of Howwe, the Solution for Growth. With our method and software, we simplify the execution of strategy. Empowering businesses globally, we're committed to redefining strategy execution and driving sustainable financial growth.

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