Cookbook Publishing Industry Market Research Now Available from IBISWorld
Trends toward eating in and celebrity chefs drive cookbook demandAlthough cookbook publishers will compete with more online recipes over the next five years, emphasis on healthcare and heritage will continue to drive demand for cookbooks, according to IBISWorld, the nation’s largest publisher of industry research. More gift-giving related to higher discretionary spending will also elevate the average amount spent on each cookbook, further boosting industry revenue. In the five years to 2016, IBISWorld estimates that revenue will rise at a 2.7% annualized rate to $1.5 billion. Initial growth