Doughnut Stores Industry Market research now Available from IBISWorld

The Doughnut Stores Industry experienced a major slowdown during the recession due to a struggling economy and changing consumer tastes, according to IBISWorld, the nation’s largest publisher of industry research. The trend toward healthy eating has hurt Doughnut Stores across the United States. However, to combat slumping sales, major operators like Dunkin' Donuts, Krispy Kreme and Winchell's have expanded their menus to offer non-traditional, high-margin menu items like iced-coffee drinks, new breakfast items and healthy wraps, aiding them in their turnaround. Many major chains are also