YEEEE…..HAAA FOR THE MALL’S RETAILERS!
Cowboys, Indians, a cow and even a horse rode into Ewood Park on Saturday 14th July to celebrate The Mall Blackburn’s annual Retailer Awards – hoe-down style!
The annual event is aimed at celebrating the achievements of The Mall’s 100 plus retailers, recognising the hard work and dedication of staff who all came wearing their best wild west dress!
Primark, which has enjoyed another fantastic year in Blackburn, picked up two out of the eight awards including the ‘Shopper’s Award’; which as its name indicates, is voted for by the public as well as the sought after ‘Best Overall Retailer Award’ for the second year running.
Manager of Primark, Dawn Smith, was also presented with the Best Fancy Dress Award after impressing judges with her amazing ‘cowboy riding a horse’ outfit!
River Island won ‘Best Retail Presentation’, whilst New Look scooped the accolade for ‘Best Involvement in Marketing Initiatives’ for the second time in as many years.
Once again, Debenhams took the top spot in The Mall Safe category for its work on health and safety.
The Best Independent Retailer went to Peter Jackson the Jeweller in a hotly contested battle against previous winner Degya News as well as Time Piece and Blackburn News.
The Mall’s annual Mystery Shopper programme, which was carried out earlier this year by internal staff from across the portfolio, resulted in Ann Summers, Eurochange, Thorntons, Infinities, Time Piece, Love Forever, First Choice, Santander, The Money Shop and Clinton Cards all winning awards after scoring an impressive 100 per cent in the surveys.
Loraine Jones, General Manager of The Mall Blackburn and also the Sheriff for the evening, said: “Once again the awards ceremony was a huge success and it was brilliant to see how much thought and effort everyone had put into their costumes!
“This, of course, mirrors the effort staff put into their work here in The Mall and is was great that so many of our wonderful retailers gained the recognition they thoroughly deserve.
“I also want to take this opportunity to thank all our staff who worked tirelessly to ensure the evening went without a hitch.”
Attendees also got the chance to win a whole host of prizes in a raffle, the proceeds of which went to The Mall’s nominated charity Blackburn Youth Zone and have their pictures taken with a life-size model cowboys!
Ends
Picture shows: Staff and management from Primark in The Mall Blackburn celebrating after winning Best Overall Retailer of The Year.
Notes to Editors:
More information about The Mall
The Mall is the UK's leading community shopping centre Fund. Managed by Capital & Regional and Aviva Investors, The Mall Fund owns 9 shopping centres across the UK - home to approximately 1220 retail units and attracting approximately 1.9 million shopping visits every week.
Shopping as it should be…………. www.themall.co.uk
For further editorial information about The Mall Blackburn, contact Paula Holden, Denise Dawson or Julie Hackett at ICG on 01772 679383 or email paula@icgonline.co.uk, denise@icgonline.co.uk or Julie@icgonline.co.uk
Tags:
